As a brand that has been around since 1910, it was important for Vase de Delft’s new jewelry shop to remain fresh and appealing to today's consumers. Despite catering to the likes of Salvador Dali, Mick Jagger and Queen Sophia of Spain, this location was set up to be secretive, exclusive and out-of-the-way, rather than set on a main Parisian street and boastful of its clientele.
Inspired by the look of a workshop, this space was modeled after a space that a modern, upscale antique dealer might occupy. Words like "intimate" and "somber" can be applied to the interior, which showcases dark Art Deco-style furnishings and fixtures.
The use of fine, rare materials like shagreen in the interior of the space are used sparingly to reflect the high quality of the historic and antique accessories that can be found at this jewelry shop.