These augmented reality apps range from scent-sending mobile platforms to virtual caviar samples that are inspired by gourmet h'orderves. The popularity of augmented reality tech is soaring with groundbreaking inventions like Google Glass and Oculus Rift at its forefront.
Major brands are getting involved too with interactive marketing campaigns and app-connected packaging examples that create a memorable experience for consumers. Whether powered by a specific brand or designed to alter reality, these app examples will transform your mobile experience.
The augmented reality apps range from entertaining to educational examples and include platforms like the Union Station's Living History app and the Tattoos Alive app.
While Union Station's educational app simulates moments in Canadian history, the Tattoos Alive app brings temporary tattoos to life without the commitment and permanence or real body ink.
Another favorite is the world's first double screen music video experience by MUMM House of Champagne and international DJ David Guetta. Guetta's 'Dangerous' music video is transformed by an accompanying app that lets viewers interact with the clip's characters and even get a virtual phone call from the DJ himself.
45 Augmented Reality Apps
45
Immersive Music Video Experiences
MUMM and David Guetta Launch The First Double Screen Music Video
44
Augmented Reality Romance Apps
Starbucks Valentine's Day Cup Magic Helps You Spread the Love
43
Artful Metropass Apps
The NYC METRO AR-T App Turns the Commuter Card into a Canvas
42
Virtual Bridal Apps
This Wedding App Lets Brides Virtually Try on Gowns with Augmented Reality
41
Animated Coffee Apps
The Starbucks Cup Magic App Brings Your Holiday Mocha to Life
40
Astronomical Map Apps
The Spyglass App Lets Users Navigate by the Stars
39
Hi-Tech Real Estate Apps
The Inition Augmented Reality App Fleshes Out Pre-Construction Properties
38
Virtual Decorating Apps
Furnish's Augmented Reality App for Interior Design Makes Choices Easy
37
Augmented History Apps
The Timetraveler App Lets You See What the Berlin Wall Used To Be Like
36
Interactive Pop Star Apps
Teenage Girls Will Love the Justin Bieber for Blippar Collaboration
35
Historical Tequila Brand Apps
Jose Curevo's History in a Bottle App Tells Its Brand Story
34
AR Coloring Book Apps
The Chromville Augmented Reality Learning App Brings Drawings to Life
33
Augmented Reality Decor Testers
Sayduck App Lets You See How Furniture Will Look in Your Home
32
Virtual Caviar Apps
Anton Repponen's Mobile App Creates a Faux Gourmet Experience
31
Augmented Reality Auto Showrooms
Volkswagen Singapore Promotes Cars With Interactive Newspaper App
30
Appliance-Simulating Apps
Jenn-Air DesignVision AR App Lets You Position New Products Over Old
29
Hidden Story Apps
Tagwhat App Unveils the Concealed Narrative Everywhere You Go
28
Augmented Reality Rock Concerts
Sony Promotes Their Smart Headphones with Augmented Reality Music
27
Augmented Reality Coupon Apps
Valpak Deals App Finds Nearby Discounts With Location Finder
26
3D Sitcom Simulators
Jerry's Place Uses the Oculus Rift to Recreate Seinfeld's Apartment
25
Virtual Driving Apps
Volvo's Car Test Drive Game Takes You Inside a Virtual Vehicle
24
Augmented Reality Transit Maps
An App Lets You Interact With NYC Subway Map Data Visualization
23
Real-Life Video Games
The Explorence App Provides Activity Incentives Through Races and Wagering
22
Hotel-Booking Eyeglass Apps
Starwood Hotels & Resorts' Google Glass App Makes Bookings in a Blink
21
Interactive Augmented Bedtime Apps
This Bedtime Story App Turns Bedsheets into Backgrounds
20
Animated Energy Drinks
Lucozade Energy Uses Augmented Reality & UK's Top Musicians on New Campaign
19
Virtual Fashion Sampling
Webcam Social Shopper by PrestShop Creates an AR Fitting Room
18
Augmented Reality GPS Apps
Wikitude Drive Displays Live Video of where you're Going
17
Augmented Reality Apps
The Layar App for Google Glass Brings Surroundings to Life
16
Penguin-Guided Navigation Apps
The 'Follow the Penguin' App Guides People to the Sunshine Aquarium
15
Anti-Advertisement Apps
NO AD is a Mobile App That Replaces Subway Ads with Digital Artwork
14
First Class Tour Apps
Virgin Atlantic Airways Launches Augmented Reality Planeview App
13
Augmented Reality Cartoon Photos
Ice Age: Continental Drift App Offers Interactive Fun
12
Scent-Sending Apps
The Smell-o-Vision Scentee App Adds a New Sensory Experience
11
Pop Icon-Appearing Apps
The GoldRun App Lets You Take Pictures with Virtual Smurfs
10
Temporary AR Tattoos
The Tattoos Alive! App Brings Temporary 3D Tattoos to Life
9
Augmented Nail Art
Metaverse Makeovers' Cool Nail Art is Enhanced with Augmented Reality
8
Historic Simulation Apps
Union Station's Living History App Lets You Experience Parts of the Past
7
Augmented Chocolate Wrappers
Lacta's Chocolate Packaging Wrapper Hides Secret Messages with AR
6
Inspirational Respiratory Apps
The Lungs App by SapientNitro Gives Smokers a Look at the Damage
5
Virtual Furniture Shopping Apps
The Augmented Pixels ShowInRoom 3D Tablet Tool Debuted at CES 2014
4
Physical Object-Tagging Apps
The Taggar App Uses Augmented Reality to Tag Items in Real Life
3
Augmented Reality Flight Apps
Keep the Kids Entertained While Traveling with the Blippar App
2
Wall-Hanging Art Apps
Worldart and Sybu Data Releases an App Minimizing Art Buying Concerns
1
Interactive Pseudo-Reality Apps
The ARwork 'Catch Garfield If You Can' Game Allows for Engagement
Related Ideas
Developer-Targeted AR Eyewear
The XREAL Light AR Glasses Connect to the User's Smartphone
AR Beverage Launches
Monster Energy Revealed Fantasy Ruby Red in Augmented Reality
AR Retail Kiosks
BIG Digital and DeepAR Bring Mobile & Desktop Try-Ons to Store Settings
AI-Generated Beauty Images
Elizabeth Arden Uses Generative AI to Enhance Archival Images
AR Runway Experiences
Vogue & Snap Created Custom Augmented Reality Experiences for Vogue World
Ultralight Wire-Free AR Glasses
The INMO Air2 Wireless AR Glasses Offers an Immersive Experience
Discreetly Connected AR Sunglasses
Everysight Maverick AR Glasses Have a Sony microOLED Display
AR Museum Eyewear Headsets
The 'MetMate' AR Glasses Concept Elevates Museum Goer Experiences
Multi-Sensory VR Headsets
The 'ORDOVIC' VR Headset by John Han Lee Immerses Using Smells and More
3D Designer Headset Concepts
The A. EYE AR Glasses by Ho Hyun Rim Help Creative Professionals
Hybrid Experience VR Glasses
The 'Blend' XR Glasses Concept by Mingwan Bae is Interactive
Interactive Arcade Storefronts
JD & Snap London Created an AR Storefront for Christmas
Expressive AR Fashion
Innovation Metaverse Design Story is a Digital Collection from H&M
Bag-Modeling AR Mirrors
Coach's Digital Experience Lets Shoppers Digitally Try Its Tabby Bag
VR Tequila Experiences
The Don Julio Apple Vision Pro App Immerses Tequila Enthusiasts
Interactive AI Jewelry
Perfect Corp. & REZA Offer an Immersive Digital Try-On Experience
Augmented Reality Travel Murals
Tripadvisor's City Murals Entice People to Sunny San Diego
Fluidless Scent-Releasing Facemasks
Hong Kong Researchers Developed a Smart Mask Using Wax Pads
Interactive Travel Map Apps
The 'Proxi' Travel App Offers Curated Travel Plans and More
Immersive AR Automotive HUDs
The HARMAN Ready Vision Augmented Reality HUD was Debuted at CES 2023
Vacuum-Tracking AR Apps
This App Detects Areas Of the Floor That Were Missed During Vacuuming
AI-Enabled Smart Glasses Demonstrations
Vuzix® Will Lead Interactive Demonstrations at CES 2024
Augmented Reality Cleaning Innovation
AR Check Offers Automated Cleaning with AR
Visualized Audio AR Glasses
The XRAI Glass Enables the Wearer to See Conversations in Real Life
AR Vacuuming Apps
Dyson CleanTrace Identifies Areas That Have Yet to Be Cleaned
Screen-Projecting AR Glasses
These Glasses Generate Virtual Displays In Front Of Your Eyes
AI-Powered Fashion Apps
The 'Blend' App Helps Users Find Products That Suit Their Style and Budget
AI-Generated QR Codes
Coca-Cola Created Enhanced QR Codes with Musical & Visual Elements
Interactive In-Store Ads
Visibubble Brings Mobile Messaging Capabilities to Store Shelves
Classroom-Ready AR Eyewear
The Adventure Whale AR Glasses by SHS Shih are Child-Focused
Mixed-Reality Headset Smartphones
The Caviar 'Vision' iPhone 15 Pro is Apple Vision Pro-Inspired
AR Fragrance Mirrors
Mugler's Augmented Reality Mirrors Convey the Essence of Scent
AR Retailer Haircare Experiences
Walmart Beauty Virtual Try-On Now Includes Hair Color Products
AI Travel Campaigns
Away's Extraordinary Is Out There Uses AI to Show Real-World Destinations
Touch-Reactive VR Experiences
Presence In Bed by Annabelle Schneider Blurs Phygital Worlds
AR Bracelet Billboards
This Tiffany Lock Bracelet Billboard Virtually Unboxes Itself
AR-Based Store Replicas
Lowe's Will Create a 'Digital Twin Store' Using Augmented Reality
AR Shopping Malls
American Express' Door to Shop Small Highlights 10 Small Businesses
NFC-Enabled Face Stickers
Shu Uemura's Limited-Edition Stickers Create Digital Content
Developer-Targeted AR Glasses
The XREAL Air 2 Ultra Creates Next-Gen Mixed-Reality Experiences
Augmented Reality Stores
Zero10 is Debuting Its AR Store Prototype at Viva Technology in Paris
Magazine-Integrated QR Features
ARCADE Launches the ELLE x Clarks Shoe Visualiser and Experience
AR-Revived Premium Art Projects
Musée de Louvre and Snapchat Presents the Egypt Augmented Project
Mixed-Reality Cola Billboards
This 3D Coca-Cola Billboard Dispenses Real, Cold Drinks
AI Avatar Dating Apps
The Snack App Allow Users to Turn Themselves into an AI Version
AR-Enhanced Design Processes
Puma Improves Its Manufacturing Practices with ARsenal by CGTrader
Historic Fashion Try-Ons
The Design Museum's London Fashion Exhibition Integrates AR Mirrors
Lightweight Smart AR Glasses
Nubia Released its Smart AR Glasses Called Neovision Glass
AI-Enhanced Grocery Apps
Instacart Unveiled a Suite of AI Features Coming to its Mobile App
Mixed-Reality Makeup Apps
e.l.f. Cosmetics Launches a New Shopping App for the Apple Vision Pro
AR Beauty Pop-Ups
Pat McGrath Labs x Google Teamed Up to Share 'The Art of Beauty'
Dual-Display Smartphone Concepts
The Conceptual iPhone Vision by Antonio De Rosa is Robust
AR Halloween Costume Try-Ons
Snap Inc. and Disguise Release a New Halloween AR Shopping Feature
Advanced AR Eyewear Platforms
The Qualcomm Snapdragon AR2 Platform is Compact Yet Capable
Interactive AI Sommeliers
Chronic Cellars' Mascot Answers Wine Questions in Augmented Reality
AI-Enhanced QR Codes
Mary Srl Has Introduced a Groundbreaking Update to Its QR Code Barcode App
Hair Brand-Backed AR Lens
TRESemmé and Snapchat Collaborate to Create an AR Lens
AI-Aided Social Networks
Why Be Real Online when you can BeFake
AR Music Concerts
The Rolling Stones Bitmoji Show Lens Promotes a New Album
Sculptural AR Installations
Revolut's Platinum Portal Shares the Benefits of a Luxury Card
Adventure-Ready AR Wines
Bandit Wines' Packs Invite Adults to Virtually Explore National Parks
DIY AR-Functioned Monocle Clip-Ons
Brilliant Labs Unveils a New Augmented Reality Monocle
Augmented Outerwear Mirrors
Ugg's Flagship Highlights Cold Weather Apparel with a Zero10 Mirror
Mixed-Reality Shopping Apps
StockX Launched an Immersive Way to Shop with the Apple Vision Pro
Spatial OS AR Headsets
The Apple Vision Pro Headset Runs the visionOS Operating System
Spatial Computing Shopping Apps
'Alo Yoga' Debuted a New App for the Apple Vision Pro
AR Piano Previews
Roland AR Helps Shoppers Find the Right Piano with Augmented Reality
Augmented Reality Projection Laptops
Sightful Presents Spacetop, a Screenless Projecting Laptop
AR Yogurt Packaging
Chobani's Interactive Yogurt Packaging Engages Snackers for Halloween
Immersive Scent-Based Devices
Aromajoin Unveiled Two Immersive Scent Devices for VR Gaming
Virtual Try-On Mirrors
Hugo Boss Launches New VR Try-On Tool, the 'PictoFit Mirror'
Interactive Activewear Metaverses
Alo Yoga Launches a Virtual Reality Shopping Experience
Color-Blasting AR Games
Samsung's Can You Beat the Box is an Exclusive Digital Game
Sleek AR Lifestyle Headsets
OPPO's Air Glass 3 Improves Experiences Using AI Technology
AR Fragrance Campaigns
Lacoste's Two-Day Experiential Pop-Up Targets Gen Z Shoppers
AR-Powered Cereal Games
General Mills Releases a New Digital Monster Game for Consumers
Interactive Phygital Hoodies
Beyond's Phygital Fashion Capsule Can Be Tried on with AR
AR Selfie Booths
BBC's Pop-Up Booth Lets Passersby Try on Augmented Reality Animal Masks
Immersive Holographic Zoos
Hologram Zoo Lets Visitors Interact with Animals Like Never Before
Record-Breaking AR Mirrors
Maybelline New York & FFFACE.ME Debuted a Large Interactive Experience
AR-Powered Furniture Lenses
Google Search Now Supports AR-Based Ikea Furniture Try Outs
Uplifting AR Wine Labels
C. Mondavi & Family's Aviana Collection Shares an Interactive Experience
Wireless High-Resolution Headsets
Xiaomi Launches AR Glasses to Compete with Apple's AR Headset
Virtual Reality Design Apps
'Live Home 3D' from BeLight Software Uses VR for Home Renovations
Democratic Digital Artwork Apps
The 'ArtzMe' App Makes Art Accessible to Everyone
Immersive Virtual Television Experiences
Television for Apple Vision Shapes the Future of TV
Immersive EdTech Platforms
Discovery Education's Sandbox AR Platform Surpassed 1 Million Downloads
AR-Powered Cereal Games
The Lucky Charms Journey to the Magic Gems Game is Immersive
Try-On E-Commerce Solutions
Zero10 Launches the New AI-Enabled Try-On Tools for E-Commerce
AR Infrastructure Lenses
This Augmented Reality Lens Reveals Innovation Everywhere in NYC
Mobile 3D Scanning Apps
Epic Games and Capturing Reality Debut the RealityScan iOS App
AR Coronation Crowns
Sky News' Augmented Reality Experience Replicates the British Crown Jewels
Portable Holographic Displays
Looking Glass Go Shares Memories as 3D Holograms, Not Photos
AR Garment Try-Ons
H&M Launches a Virtual Try-On Lens Wearable Through Augmented Reality
AR-Fueled Musical Camera Apps
Minibeats by Artiphon Allows Users to Transform Their Movements
AR Furniture Testing Features
Pinterest Lets Users View Virtual Furniture in their Homes
Interactive AR Experiences
The Sendit App Engaged Gen Alpha on Valentine's Day
AI-Powered Beauty Apps
Charlotte Tilbury Unveils its First Mobile Beauty App with AI Deep Learning
Spa-Like AR Filters
Garnier's Vitaverse Immerses Beauty Lovers in a Serene Spa Setting
AR Driving Games
Dodge Created an Augmented Reality Driving Game Targeting Younger Drivers
Interactive Gaming Clogs
These Special Crocs Can Be Scanned for an Exclusive Gaming Experience
Social City Exploration Apps
The 'Geometrik' App Connects Citizens and Businesses Together
Street Fighter-Style AR Games
Jadu is a New Multiplayer AR Mobile Fighting Game
AR Pizza Menus
Hungry Howie's Uses AR to Promote a Secret Pizza Menu
No-Code AR Creators
Blippar's Platform Allows Users to Produce AR Content for AR Headsets
Multi-Position Smartphone Controllers
The 'Telegun' Smartphone Controller Works in Two Modes
AR Apartment Platforms
3D Apartment Lets Home Hunters Virtually View Their Furniture in a New Home
Authenticated Product Review Apps
This App Matchers Shoppers With Brands Looking For Reviews
AR-Enabled Cereal Packaging
Honey-Comb Cereal Teamed Up with Terry Crews for a Digital Experience
AR-Enabled Advent Calendars
The Lindt TEDDY Augmented Reality Advent Calendar is Interactive
AI-Enhanced Map Softwares
Google Maps Announced a Suite of AI-Powered Enhancements Coming to Maps
Elevated Virtual Photography Apps
Halide Presents a New Neural Telephoto Feature on its App
AR E-Scooter Parking Apps
Neuron Mobility Recently Unveiled a New AR Parking Assistant App
Gesture-Controlled Apps
Spatial Touch Lets Users Navigate Tech With Their Fingers
Earth-Honoring AR Games
Balenciaga Launches the Regenerative Agriculture Experience
Augmented Reality Hunting Games
Capcom and Niantic are Launching 'Monster Hunter Now'
Interactive AR Galleries
Chips Ahoy's Happy By Design Campaign Spotlights Multicultural Artists
Social Media-Integrated AI Lenses
Snapchat Launches the New AR Lenses with ChatGPT
AR Voter Campaigns
Snapchat & the Dutch Ministry Engaged and Inspired Gen Z Voters
AR-Based Map Features
Google Introduces the 'Search with Live View' Function for Google Maps
AR-Enabled Google Tools
Google Launches a Slew of New Features for Search, Shopping, and Maps
AR-Powered Brand Experiences
Marcolin Debuts an AR Experience for Employees and Customers
X-Ray Vision Headsets
MIT Scientists are Working on a New X-AR Headset to See Through Objects
Location-Based QSR Technology
Chipotle is Integrating Location-Based Technology Into its App
AR-Powered Shopping Apps
Walmart Releases a New Augmented Reality Feature for its iOS Application
AR-Based Video Games
Graffity, Qualcomm, and Nreal Launch Two New Augmented Reality Games
Reimagined Impressionist Paintings
AT&T Partners with Smartify to Highlight 5G Technology and AR
Gaming-Ready AR Headsets
Niantic Made Use of the Qualcomm Snapdragon AR2 Platform
Virtual Reality Insurance Consults
ERGO Debuts a VR App for Travel Insurance Consultations
AR-Enabled Try-On Tools
Google Launches an AR-Based Try-On Tool for Hair and Foundation
Curated Flight Deal Apps
The Going App Offers Expert and Personalized Travel Deals
City Exploration Apps
Concrete is a Social Exploration App Inviting Users to Discover Their City
AR-Powered Social Platforms
MMITA Launches a New Augmented Reality-Powered Social Platform
AR-Based Eyewear Try-Ons
Amazon Fashion and Snapchat Partner on an AR Eyewear Shopping Lens
AR Spray Painting Experiences
Rust-Oleum's AR Experience Lets DIYers Try Spray Paint Nozzles
Chatbot-Integrated Browser Apps
The 'Arc Search' iOS App Offers Customized Search Outputs
Augmented Reality Microscope Prototypes
Google Prototypes an ARM with the Department of Defense
AR-Powered Football Cards
Sorare Launches the AR-Equipped 3D Digital Football Player Cards
AR Ruler Apps
This App Uses AR to Measure Any Distance with One's Phone
AR Menu Apps
Jarit is an Ar App That Allows Users to Preview Their Potential Food Orders in 3D