The 'Taggar' app is one that uses augmented reality to “tag” real-work objects. Users can add captions, images, videos or stickers to objects, which creates a hidden virtual world around you from the items in your own home.
Taggar introduces a social and competitive aspect to tagging with its leaderboard that has people vying for the most popular tag. Any messages or content added to an object can be shared across social media. Taggar unlocks the potential to attach reviews right to CD and DVD covers, or discover hidden content from musicians, photographers and your friends.
Currently, the Taggar app is free to download for Apple devices in the app store and is coming soon to the Google Play store.
Photo Credit: iTunes App Store
What Makes This Trend Stand Out
- Augmented Reality Tagging
- Opportunity to create immersive experiences and add virtual content to real-world objects using augmented reality tagging.
- Social Tagging Competition
- Opportunity to introduce a social and competitive element to tagging through leaderboards and popular tags.
- Hidden Content Discovery
- Opportunity to discover hidden content and unlock additional information or experiences through object tagging.
Sectors Adopting This
- Mobile App Development
- Opportunity for mobile app developers to create new apps or enhance existing ones by incorporating augmented reality tagging functionality.
- Entertainment
- Opportunity for the entertainment industry to enhance physical media products, such as CD and DVD covers, with additional virtual content and interactive experiences.
- Social Media
- Opportunity for social media platforms to integrate features that allow users to easily share tagged objects and their associated content across various social channels.
