Trend cluster
Category

Colortecture

Chromatic building exteriors give city skylines playful twist.

Candy-Colored SchoolsChromatic Chasm ArchitecturePrickly Hot-SpotsDistorted Geometric BuildingsColorful Cartoonish Structures

Trend

What is the Colortecture trend?

Colortecture: Architects are having more fun when it comes to building facades, and one way they are doing so is by creating colorful and vibrant exteriors that give city skylines a playful, whimsical and lighthearted touch. These colorful building exteriors eschew the classic black, white and grey -- or blue glass -- aesthetic, capturing the attention of urban dwellers and steering architecture in a fun and fresh direction.

Trend themes

Themes within the Colortecture trend

Three behaviours holding the trend together
01

Colorful and Playful Exteriors

Architects are creating colorful and vibrant exteriors to give city skylines a playful, whimsical, and lighthearted touch.

02

Geometric and Distorted Structures

Designers are creating distorted and contorted triangular shapes to provide innovative structures for public and private use.

03

Candy-Colored Architecture

Geometric and angular constructions with bright colors are looking to the future without forgetting the past.

Industry implications

What the Colortecture trend means for industry

Where the trend changes the playbook
For

Architecture and Design

These trends challenge architects and designers to create more innovative and visually engaging structures.

For

Tourism and Hospitality

The colorful and playful designs create unique and memorable experiences for tourists and visitors.

For

Education and Culture

The candy-colored and geometric designs inspire learning and creativity in schools and cultural centers.

Trend signals

Trend signals for Colortecture

Trend score 4.6 out of 10, from popularity 62%, activity 70%, freshness 8%.

Popularity62%
Activity70%
Freshness8%
Audience
50%Men
50%Women
  • Gen Alpha (not a primary audience)
  • Gen Z
  • Millennial
  • Gen X
  • Boomer
Market
North America
Europe
Asia-Pacific
South America
Africa

Evidence

Examples of the Colortecture trend

8 featured examples from Sep 5, 2011 to Jan 23, 2012
Candy-Colored Schools
CategoryArt & Design

Candy-Colored Schools

The Chalmers Campus Lindholmen Makes Learning Fun

Architects can utilize dynamic geometries and candy-colored facades to create visually stunning and unique structures.

Chromatic Chasm Architecture
CategoryArt & Design

Chromatic Chasm Architecture

This Istanbul Disaster Prevention Center Has a Vibrant Volcanic Form

The Architecture industry can capitalize on the disruption of designing buildings that prevent disasters.

Prickly Hot-Spots
CategoryArt & Design

Prickly Hot-Spots

The Bluetube Bar by Dose is Made From Recycled Materials

Opportunity for architects to design innovative and sustainable temporary structures.

Distorted Geometric Buildings
CategoryArt & Design

Distorted Geometric Buildings

Lil/Euralille Youth Centre by JDS Architects is an Urban Catalyst

Opportunity for architects and designers to push boundaries and create unique and visually striking buildings.

Colorful Cartoonish Structures
CategoryArt & Design

Colorful Cartoonish Structures

The Comic and Animation Museum Embraces Modernity and Tradition

There is a disruptive innovation opportunity to create unique and entertaining designs for cultural hubs, including museums and amusement parks.

Brightly Hued Sushi Bars
CategoryArt & Design

Brightly Hued Sushi Bars

The Tori Tori Restaurant is Comfy and Classy

Restaurants can leverage high-end designs and fusion cuisine for differentiation in a competitive market.

Flag-Covered Backpacker Abodes
CategoryWorld

Flag-Covered Backpacker Abodes

The B1 Hostel Makes Backpackers from All Over Feel at Home

The hospitality industry can adapt its offerings to create culturally inclusive experiences for travelers.

Vibrant Public Amphitheatres
CategoryArt & Design

Vibrant Public Amphitheatres

The Red Stair Boasts a Backlight to Draw Eyes Even At Night

Adapting vibrant design concepts to modern architecture.