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Score: 5.5
This Month and Mild Top 4 Examples: 2,005 Total Clicks Date Range: Aug 15 - Jan 16
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Consumers turn to smart apparel for preventative measures
Implications - Smart fashion is continuing to grow in size and scope with hi-tech fabrics that display a wide range of possibilities. Beyond aesthetics, these intelligent textiles offer added value to consumers, especially in the realm of health and comfort. Such innovations indicate a growing brand responsibility to consumer wellness beyond the immediate use of the product. [More]
Score: 5.4
This Quarter and Mild Top 4 Examples: 1,430 Total Clicks Date Range: Jan 15 - Jan 16
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Consumers turn to sleep-tracking tech built directly into the mattress
Implications - Stepping away from gadgets and devices that offer sleep-tracking capabilities, smart mattresses and mattress covers with the same features built-in are starting to be embraced by early adopters. Whether to provide a more customized slumber or to track biometric data, such products elevate the process to one that is more intuitive and less obtrusive than the first generation of connected sleep devices. This progression is related to to mainstream consumer concerns around health, as well as the expansion of the uses for the Internet of Things within the home. [More]
Score: 5.9
This Year and Mild Top 4 Examples: 2,172 Total Clicks Date Range: Sep 15 - Oct 15
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Biometric security measures become more sophisticated for corporate use
Implications - Biometric authentication is not only rapidly gaining a consumer following; the technology is also being continually refined to offer increased security for large-scale operations. Advancements in biometric technology, such as greater accuracy or multiple forms of scanning on a single platform, offer companies a multi-layered approach to threats and attacks, indicating that the future of corporate security will be more reliable and hack-proof. [More]
Score: 6.6
This Year and Warm Top 4 Examples: 2,025 Total Clicks Date Range: Sep 15 - Oct 15
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Voice recognition and assistant technology uses move beyond security
Implications - Voice-control technology and voice-activated assistants have extended into social and service applications. Thanks to a convergence of voice recognition programs and apps, consumers are now able to login and perform a number of tasks all hands-free. This progression speaks to the ever-evolving relationship between consumers and technology, as well as the interest in more unobtrusive interfaces. [More]
Score: 5.5
This Year and Warm Top 4 Examples: 6,831 Total Clicks Date Range: May 14 - Jul 15
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Consumers turn to high-tech light therapy to combat fatigue and jet lag
Implications - Consumers are increasingly turning to high-tech devices powered by UV rays in order to boost energy levels and combat jet lag. This progression toward energizing wearables reflects the modern consumer desire for streamlined self-care solutions that support mental alertness and increase the ability to focus. Such health-supporting solutions also adhere to concerns around utilizing natural solutions rather than relying on pharmaceutical methods. [More]
Score: 6.4
This Year and Warm Top 4 Examples: 6,476 Total Clicks Date Range: Apr 15 - Jun 15
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Multisensory gimmicks entice consumers looking for added engagement
Implications - A means to marketing both food and beverage and technology, multisensory events and gimmicks add an emotive element more likely to engage consumers. Additionally, sound-enhanced dining speaks to the modern consumer desire for experience-focused products and services as a form of status, rather than merely seeking material goods. [More]
Score: 6.6
This Year and Warm Top 4 Examples: 35,922 Total Clicks Date Range: Jun 13 - May 15
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Aerospace companies release products with environmentally conscious features
Implications - Companies with aerospace expertise are releasing and developing products that deliver top of the line designs with environmentally conscious elements. This movement is consistent with the growing importance of green mandates among diverse industries appealing to today's informed, socially aware consumer. [More]
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Score: 6
This Year and Warm Top 4 Examples: 12,659 Total Clicks Date Range: Jul 13 - May 15
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Companies develop cutting edge aerospace products with 3D printed technology
Implications - 3D printing is broadening the aerospace industry's manufacturing spectrum. Through laser print technologies, complicated concepts are being brought to life with automated precision. Surges in this approach to production is reflective of a current fascination with 3D printing, which is becoming readily available for talented teams and everyday consumers alike. [More]
Filed in: TechScience
Score: 5.1
This Year and Mild Top 4 Examples: 12,851 Total Clicks Date Range: Nov 13 - May 15
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Nature-mimicking alarm clocks use gradual light to rouse sleepers
Implications - In order to work with the body's natural cycles, consumers are seeking ways to replicate the experience of dawn and sunrise with smart alarm clocks that use gradual light as a means to waking up individuals naturally. This increased investment in overall well-being is representative of the increased interest in self-care as a means of maximizing energy and personal health. [More]
Score: 5.1
This Year and Warm Top 4 Examples: 5,229 Total Clicks Date Range: Oct 14 - Feb 15
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Consumers seek convenience within their eco-conscious lifestyles
Implications - The eco-conscious lifestyle is one that requires time, effort and commitment to upkeep. Consumers are searching for ways to reconcile their busy schedules and need for convenience with their personal beliefs. Smart home appliances outfitted with gesture, voice and remote control for easier use are now going green, reflecting a dual need for both convenience and sustainability. [More]