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Trend Hunter Dashboards
Score: 5.5
This Week and Mild Top 4 Examples: 34,087 Total Clicks Date Range: Nov 12 - Apr 14
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Seeking to encourage individuality, parents turn to participatory decor
Implications - As a means to embrace infant individuality among the dominance of societal views, parents are turning to customized decor options to encourage greater artistic involvement, allowing children to extend their imaginative capacities onto practical interior accessories. Participatory decor combines playful interaction with the growing need to envelop the inventiveness and originality of youths. [More]
Score: 7.6
This Week and Warm Top 4 Examples: 17,247 Total Clicks Date Range: May 13 - Apr 14
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A desire for cost-effective rewards prompts more customized gifts for kids
Implications - As demand for materialistic rewards increases, the cost of satisfying such demands can be overwhelming, prompting parents to look for cost-effective alternatives. Seeking substitute methods to the accessible store-bought products, parents are turning to customized playsets that combine youthful activities with budget-friendly, DIY approaches. Made-from-scratch toys illustrate a turn towards more economical methods of youthful enticement. [More]
Score: 8.4
This Month and Warm Top 4 Examples: 46,133 Total Clicks Date Range: Nov 13 - Mar 14
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Customized leather accessories offer cost-effective methods of extravagance
Implications - As a means to keep up with societal demands for luxurious living, consumers are turning to DIY approaches to make such things as extravagant handbags more accessible. Constructing lavish goods like leather purses from scratch combines cost-effective techniques with the need to stay culturally connected, reflecting the need for more personalized approaches to opulence. [More]
Score: 5.9
This Quarter and Mild Top 4 Examples: 14,042 Total Clicks Date Range: May 12 - Mar 14
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Appealing to sentimental travelers, DIY maps make experiences longer lasting
Implications - While trips and excursions often feature thrilling and exciting moments, those memories often become fleeting recollections once the trip has concluded. Seeking to make experiences longer lasting, consumers are turning to DIY approaches to create customized features that act as reminders of where they've been. Wall maps and pinnable globes allow travelers to visually record all of their globetrotting adventures, reflecting a growing demand for keepsakes that make memories more enduring. [More]
Score: 7.1
This Quarter and Mild Top 4 Examples: 23,540 Total Clicks Date Range: Feb 13 - Mar 14
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Nurturing creativity, buildable toys target boys with modes of invention
Implications - With boys often distracted by sports or video games, finding ways to build their confidence and determination can be challenging among such diversions. As a means to encourage increased imaginative growth and tenacity, parents are turning to such things as cardboard toys and robotic kits to allow boys to exert their energy through more creatively resourceful techniques. Youthful building activities utilize playful methods of construction to attract boys who admire invention, reflecting the need for more playful ways to enhance personal growth. [More]
Trend Hunter Services
Score: 8.1
This Quarter and Warm Top 4 Examples: 47,919 Total Clicks Date Range: Aug 13 - Feb 14
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Consumers stop hiding the ways that they're creating or modifying fashions
Implications - Traditionally, the concept of DIY was to create or augment something as an imitation or enhancement on an original. This notion is going right out of vogue as DIYers proudly opt for styles and designs that are blatantly done by themselves. Bringing a community of consumers that have previously tried to hide efforts into the spotlight, the designs are being bolstered by blogs and social media sites like Pinterest that categorize DIY as a formal fashion trend as opposed to a casual hobby. [More]
Score: 8.5
This Quarter and Warm Top 4 Examples: 64,286 Total Clicks Date Range: May 13 - Feb 14
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Not quite ready to grow up, teen DIYers put their own spin on adult clothing
Implications - As the maturation of children starts earlier and earlier as years pass, tweens and teens are becoming more accustom to emphasizing their prowess for a grown-up lifestyle through creative expression via personal style. Wanting to be considered an adult, but still not ready to indeed grow up, younger generations are DIYing their own clothing to satisfy this desire to have their mature attitude acknowledged by personal and professional peers. This form of generation hacking blurs the line between juvenile and mature further to create an age-based limbo for those on both sides of the spectrum. [More]
Score: 8.6
This Quarter and Hot Top 4 Examples: 122,296 Total Clicks Date Range: May 13 - Feb 14
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Young DIYers knock off high-end jewelry for a feasible taste of luxury
Implications - As the luxury market continues to grow at an exponential rate, younger generations without the capacity to afford extravagant goods are taking to craft stores and thrift shops to create personal interpretations of high-end jewelry. Created with limited expertise, but well enough to pass briefly as precious in material, the move towards DIY luxury goods satisfies demand by the fashion-conscious to maintain a cost-effective pulse on trends while at the same time being able to incorporate personal accents for their own customized look and fit. [More]
Score: 7.8
This Quarter and Warm Top 4 Examples: 82,321 Total Clicks Date Range: May 13 - Feb 14
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Consumers customize technology with fashionable homemade accoutrements
Implications - Technology, however customizable with apps and features, remains relatively androgynous, which is why fashion-conscious DIYers are opting to outfit devices in a personal way that expresses both their fashion sense and DIY prowess. A resonating dissatisfaction with options within the accessories market is one of the driving forces behind the push towards more homemade items as well as a jumping off point for younger DIYers looking to start expanding horizons on a more manageable scale. [More]
Score: 9
This Quarter and Hot Top 4 Examples: 152,670 Total Clicks Date Range: Jul 13 - Feb 14
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Expanding beyond simple DIYs, consumers are making unexpected items themselves
Implications - The concept of DIY has been quantified by sites like Pinterest that keep the parameters within a certain range to ensure that participants aren't overwhelmed, but there is a growing movement of DIYers putting skills to extraordinary use by creating automobiles and furniture themselves. This bold move against the corporately manufactured economy signifies an increase in those wanting to indeed make it themselves, but also that the desire for rustically designed, recycled goods is showing no sign of letting go of its in-vogue status. [More]