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33 Super Bowl 2016 Commercials

From Iconic Rapper Mobile Ads to Creature Hybrid Commercials

— February 9, 2016 — Marketing
While the big game may be over, fans can still enjoy the Super Bowl 2016 commercials any time. Although this year's ads were decidedly less sentimental than previous offerings, the 2016 commercial lineup delivered a wonderful mix of strange and hilarious commercials.

One of the obvious threads running through this year's Super Bowl ads was the use of celebrities. From the T-Mobile ad featuring Drake in his infamous grey turtleneck to the Budweiser commercial starring renowned actress Helene Mirren, there was no shortage of celebrity faces on game night. There was even an ode to the late David Bowie in the Audi's R8 commercial.

The Super Bowl 2016 commercials were also characterized by a movement towards weird and unexpected humor. For example, Mountain Dew's 'Puppy Monkey Baby' ad featured a strange hybrid animal that looked like something out of a fantasy film. Doritos went an even more shocking route with a commercial that involved a baby escaping a pregnant woman's womb in order to reach the precious snackfood.
5.8
Score
Popularity
Activity
Freshness
32
Deathly Coffee Ads
Deathly Coffee Ads
Intuit's 'Small Business, Big Game' Super Bowl Spot Promotes a Coffee Company
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31
Stampeding Beer Ads
Stampeding Beer Ads
This Super Bowl Budweiser Commercial Brings Back the Iconic Clydesdales
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30
In-Closet Car Commercials
In-Closet Car Commercials
This Kia Super Bowl Ad Showcases the Optima in a 'Walken Closet'
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29
Inspiring Anime Ads
Inspiring Anime Ads
The Pokemon Super Bowl Commercial Urges Fans to 'Train On'
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28
Animated Commercial Spoofs
Animated Commercial Spoofs
This Wix Super Bowl Ad Pays Tribute to Previous Big Game Commercials
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27
User-Generated Camera Ads
User-Generated Camera Ads
This GoPro Super Bowl Ad Features Real Heart-Pumping Activities
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26
Transformative Candy Ads
Transformative Candy Ads
This Snickers Super Bowl Reminds 'You're Not You When You're Hungry'
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25
Discerning Loan Commercials
Discerning Loan Commercials
SoFi's Super Bowl Ad Shows the "Great" People Who Use Its Services
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24
Bantering Bar Commercials
Bantering Bar Commercials
The Shock Top Super Bowl Ad Stars T.J. Miller and the Brand Mascot
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23
Celebratory Grooming Commercials
Celebratory Grooming Commercials
The 'Find Your Magic' Axe Super Bowl Ad Embraces Individuality
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22
Robotic Razor Ads
Robotic Razor Ads
This Schick Super Bowl Commercial Turns Razors into Battling Machines
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21
Iconic Rapper Mobile Ads
Iconic Rapper Mobile Ads
The T-Mobile Super Bowl Ad Hilarious Parodies a Popular Song
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20
Star-Studded Digital Assistant Ads
Star-Studded Digital Assistant Ads
The Amazon Echo Super Bowl Ad Features Celebrity Endorsements
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19
Two-Sided Fitness Ads
Two-Sided Fitness Ads
This Fitbit Super Bowl Ad Shows the Benefits of Being Fit Beyond the Gym
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18
Animal Choir Commercials
Animal Choir Commercials
This Super Bowl Ad Pairs the Honda Ridgeline with Singing Sheep
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17
Smart Speaker Ads
Smart Speaker Ads
The Amazon Super Bowl Commercial Reveals the Capabilities of 'Echo'
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16
Digital Currency Commercials
Digital Currency Commercials
This Paypal Super Bowl Commercial Introduces the Future of Money
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15
Mature Drinking Ads
Mature Drinking Ads
This Budweiser Super Bowl Commercial Features Helen Mirren
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14
Football Player Hairstyling Campaigns
Football Player Hairstyling Campaigns
The New Pantene Ad Features NFL Players and Their Daughters
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13
Promotional Burger Giveaways
Promotional Burger Giveaways
The New Jack in the Box Promotion Involves One Million Free Burgers
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12
Outrageous Chip Ads
Outrageous Chip Ads
The Doritos Super Bowl Commercial is Both Shocking and Humorous
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11
Improvised Football Ads
Improvised Football Ads
Squarespace's Creative Super Bowl 50 Campaign Stars Key and Peele
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10
Celebrity Detection Ads
Celebrity Detection Ads
Hyundai's 'Ryanville' Super Bowl Commercial Stars Ryan Reynolds
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9
Sci-Fi Avocado Commercials
Sci-Fi Avocado Commercials
This 'Avocados From Mexico' Ad Looks at Human Life from the Future
<
8
Sci-Fi TV Commercials
Sci-Fi TV Commercials
This LG Ad for the Super Bowl Stars Liam Neeson and Producer Ridley Scott
<
7
Candy Portraiture Commercials
Candy Portraiture Commercials
This Skittles Super Bowl Ad Features the Legendary Steven Tyler
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6
Political Beer Ads
Political Beer Ads
Seth Rogen and Amy Schumer Star in the Bud Light Super Bowl Commercial
<
5
Creature Hybrid Commercials
Creature Hybrid Commercials
Mountain Dew's Super Bowl Commercial Stars a 'Puppymonkeybaby'
<
4
Empowering Automotive Ads
Empowering Automotive Ads
The MINI USA 'Defy Labels' Super Bowl 50 Ad Stars Six Celebrities
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3
Athletic Beer Commercials
Athletic Beer Commercials
The Michelob Ultra Super Bowl Commercial Appeals to Athletes
<
2
Astronomical Car Commercials
Astronomical Car Commercials
The Audi R8 Super Bowl Commercial is Set to David Bowie's 'Starman'
<
1
Familial Condiment Ads
Familial Condiment Ads
Heinz' Super Bowl Ad Stars a Condiment Family and a Stampede of Weiner Dogs
<