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Top 40 Social Media Trends in October

From Quick Model-Made Makeup Tutorials to Safe Social Realms

— October 29, 2016 — Marketing
By looking to these October 2016 social media innovations, it's shown that an increasing number of brands, organizations and celebrity figures are seeing the value of appealing to consumers through easily accessible mediums.

In one recent example, Victoria Secret model Taylor Hill was able to promote a slew of makeup products by simply supplying her followers on Instagram with a quick tutorial via the 'Stories' feature. Not only did this allow her to market products in a more genuine way, but it also gave her fans a look into her exclusive everyday routine that they can appreciate. Meanwhile, a YouTube star named Casey Neistat documented his luxurious journey on a Emirates airplane after his seat was upgraded to first class -- which is valued at over $21,000.

Although the video blogger claims that his humorous documentation wasn't sponsored, it racked up millions of views and highlighted the airline's high-end features candidly. In other examples that can be found within this cluster of October 2016 social media innovations, brands take action to be inclusive of a wide range of influencers, create highly shareable campaigns and much more.
7.1
Score
Popularity
Activity
Freshness
40
Social Media Backup Apps
Social Media Backup Apps
'Kumbu' Enables Users to Save Photos and Organize Memories
<
39
Safety-Geared Social Platforms
Safety-Geared Social Platforms
'PopJam' Is an App for Teens and Tweens with Photo Sharing and More
<
38
Sarcastic Twitter Bots
Sarcastic Twitter Bots
'Who's the idiot now?' Auto-Retweets a Common and Ironic Solecism
<
37
Adolescent-Focused Digital Platforms
Adolescent-Focused Digital Platforms
Adolescent.net Offers Content From Teenage Influencers
<
36
Troll-Filtering App Features
Troll-Filtering App Features
Instagram's 'Hide Inappropriate Comments' Blocks Negative Posts
<
35
Customizable Campus Event Apps
Customizable Campus Event Apps
This App Ensures That Students Don't Miss Out On Campus Events
<
34
Short Social Media Films
Short Social Media Films
'The Realest Real' from Kenzo Shows Natasha Lyonne as a Teen's Mom
<
33
Photo-Zooming Social Updates
Photo-Zooming Social Updates
Instragram is Now Allowing Its Users to Zoom in on Photos
<
32
Interactive Messaging Apps
Interactive Messaging Apps
The Amity App Allows For Immersive and Visual Communications
<
31
Minute Social Media Platforms
Minute Social Media Platforms
Camarilla Limits Social Sharing to Just 15 Friends at a Time
<
30
Football Team Hashtag Emojis
Football Team Hashtag Emojis
The NFL and Twitter are Releasing Hashtags that Include Team Logos
<
29
Inclusive Retail Campaigns
Inclusive Retail Campaigns
This Violeta by MANGO Initiative Sparks a Dialogue About Fashion
<
28
Customizable Emoji Apps
Customizable Emoji Apps
The Amojee App Lets You Convert Selfies to Unique Emojis
<
27
Fake Account Detection Algorithms
Fake Account Detection Algorithms
'FRAUDAR' Recognizes and Weeds Out Fake Social Media Accounts
<
26
Online Positivity Campaigns
Online Positivity Campaigns
'Fueling Possibilities' Gives Free Gas for Positive Social Media
<
25
Social Media-Enhancing Chatbots
Social Media-Enhancing Chatbots
The Yala Bot Uses Machine Learning to Optimize Social Media Posts
<
24
Sellable Social Platforms
Sellable Social Platforms
MostPop Makes Instagram More Sellable With Links That Redirect Traffic
<
23
Charitable Burger Geofilters
Charitable Burger Geofilters
A&W's Campaign on Snapchat Brings Attention to 'Burgers to Beat MS'
<
22
$21,000 Airplane Seats
$21,000 Airplane Seats
Casey Neistat Documented His First Class Journey on an Emirates Airplane
<
21
iPhone Photographer Apps
iPhone Photographer Apps
PhotoSesh Lite Lets NYC Users Hire a Professional iPhone Photographer
<
20
Sci-Fi Social Media Buttons
Sci-Fi Social Media Buttons
Facebook's Star Trek Like Buttons are for the Series' 50th Anniversary
<
19
Gleeful Messaging Apps
Gleeful Messaging Apps
The +ONE App Was Created By Kevin McHale Of 'GLEE' Fame
<
18
Retro Emoji Apparel
Retro Emoji Apparel
This Korean Fashion Designer Released a Collection Centered Around Emojis
<
17
Conversational Fashion Bots
Conversational Fashion Bots
Tommy Hilfiger’s TMY.GRL Messenger Chatbot Promotes Gigi Hadid's Line
<
16
Social Media Guacamole Promotions
Social Media Guacamole Promotions
This Snapchat Campaign Celebrates National Guacamole Day 2016
<
15
Selfie Profile Verifications
Selfie Profile Verifications
The Bumble Dating App Has Begun Authenticating Profiles with Selfies
<
14
Rapper-Designed Gentlemen's Clubs
Rapper-Designed Gentlemen's Clubs
'The Ballet' by Drake Spotlights Female Dancers in a New Way
<
13
Face-Replacing Emoji Bots
Face-Replacing Emoji Bots
'Tweet Me 4 Moji' Replaces Faces in Pictures with Corresponding Emojis
<
12
Food-Ordering Chatbots
Food-Ordering Chatbots
Domino's Pizza Can Now Be Purchased Through Facebook Messenger
<
11
Intelligent Influencer Tools
Intelligent Influencer Tools
Sapie Space Uses Machine Learning to Find Social Influencers
<
10
Emoji Voting Websites
Emoji Voting Websites
'Emoji Request' is a Way to Vote for New Unicode Characters
<
9
Anti-Social Media Hunger Campaigns
Anti-Social Media Hunger Campaigns
The Delete to Feed Campaign Encourages Offline Interactions
<
8
Amplified Event Apps
Amplified Event Apps
The Scripin Events App Uses Multimedia to Make Events More Interactive
<
7
Cosmopolitan Library Photos
Cosmopolitan Library Photos
Olivier Martel Savoie's Instagram Series Shows Different Libraries
<
6
Subway Ride Illustrations
Subway Ride Illustrations
The Instagram Page 'Subway Doodles' Makes Transport Look More Creative
<
5
Personal Social Media Helpers
Personal Social Media Helpers
TaskRabbit's Offering 'Instagram Husbands' for New York Fashion Week
<
4
Instantaneous Model Makeup Tutorials
Instantaneous Model Makeup Tutorials
Taylor Hill Easily Promotes Products on Her Instagram Story
<
3
Filter-Centered Celebrity Editorials
Filter-Centered Celebrity Editorials
Willow Smith Was the Focus of GARAGE Magazine App's Issue
<
2
Chromatic Social Media Sunglasses
Chromatic Social Media Sunglasses
The Snapchat Spectacles Enable POV Phone-Free Recording
<
1
Social Media Photography Booths
Social Media Photography Booths
The Lightcase '#Flatlay' Makes a Popular Perspective a Cinch
<