Top 30 Publicity Stunt Trends in October

From Futuristic Film Beverages to Brand Unity Burgers

— October 25, 2015 — Marketing
Pop culture and entertainment are a huge focus of the top October 2015 publicity stunt ideas. With the release of many new insalments from favorite franchises, brands are capitalizing on the excitement. This is most apparent in the release of the limited edition Pepsi Perfect bottles, which coincide with the launch of Back to the Future II. Similarly, Starbucks launched a set of galactic Frappuccinos inspired by Star Wars only on Force Friday.

In the theme of movies, TV and streaming entertainment, one of the most outrageous stunts is the Catch-Up Grant from Samsung. Over the course of 100 days, a single participant will be able to binge watch their favorite shows from the peace and quiet of a monastery—the best part of all is that the participant will be compensated for their time spent away from the real world.
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Score
Popularity
Activity
Freshness
30
Pizza-Promoting Gaming Networks
Pizza-Promoting Gaming Networks
The Legends of Gaming Channel is Sponsored by Pizza Hut
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29
Soapy Bus Tickets
Soapy Bus Tickets
These Public Transportation Tickets Can Also Be Used to Wash Hands
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28
Mysterious Drive-Thru Stunts
Mysterious Drive-Thru Stunts
Mcdonald's 'Good Times' Campaign Films Unknowing Restaurant Visitors
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27
Pumpkin-Themed Coffee Protests
Pumpkin-Themed Coffee Protests
Nabob is Staging a Cheeky Protest for International Coffee Day
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26
Flying Car Campaigns
Flying Car Campaigns
Cadillac Airlifts Its Newest Car for a Surprise Product Launch
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25
Democratized Couture Guest Lists
Democratized Couture Guest Lists
The First Givenchy New York Show Opened Up the Guest List
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24
Multi-Brand Burger Proposals
Multi-Brand Burger Proposals
This McWhopper Burger Invitation Honors International Peace Day
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23
Deathly Wearable Campaigns
Deathly Wearable Campaigns
The Mount Pleasant Group's Funeral Home Ad Mocks Wearable Devices
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22
Exclusive Gaming Incentives
Exclusive Gaming Incentives
O2's Customer Incentive Gives Access to Call of Duty: Black Ops 3 Beta
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21
Virtual Reality Orchestras
Virtual Reality Orchestras
LA Phil's 'VAN Beethoven' Experience Visualizes Classical Music
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20
Kid-Run Banks
Kid-Run Banks
Record Bank's Financial Campaign Has Young Kids Run Its Bank for a Day
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19
Musical Invitation Machines
Musical Invitation Machines
This Karaoke Machine Invites People Who Sing to 'Rock in Rio'
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18
Branded Beauty Pops-Ups
Branded Beauty Pops-Ups
LFW Attendees Can Now Get Styled to Try Out Runway Looks
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17
Collaborative Beauty Boxes
Collaborative Beauty Boxes
Birchbox' Collaborative Marketing Campaign Drives Visits to Selfridges
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16
Volcanic Hot Tubs
Volcanic Hot Tubs
This Hot Tub Design at Tough Mudder Advertises Mineral Water Brand Volvic
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15
Futuristic Film Beverages
Futuristic Film Beverages
These 'Pepsi Perfect' Bottles Celebrate Back to the Future II
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14
Television-Themed Retreats
Television-Themed Retreats
This Monastery Lets Consumers Binge Watch Their Favorite Shows in Peace
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13
Lyrical Toast Giveaways
Lyrical Toast Giveaways
MOOV's 'Lyric Toast Van' Gives Away Free Product Trials and Toast
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12
Brand Unity Burgers
Brand Unity Burgers
Burger King Enlisted the Help of Other Restaurants for a Peace Day Burger
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11
Traveling Pop-Up Theaters
Traveling Pop-Up Theaters
The Adult Swim Pop-Up Drive-In Theater is Touring Across the Country
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10
Chocolate-Sharing Cyclists
Chocolate-Sharing Cyclists
Cadbury's Quirky Musical Cyclists Dole Out Free Chocolates in London
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9
Sci-Fi Coffee Drinks
Sci-Fi Coffee Drinks
These Galactic Frappuccinos are a Star Wars Starbucks Collaboration
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8
Professional Headshot Tours
Professional Headshot Tours
LinkedIn is Touring the US to Give Profile Advice and Headshots
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7
Branded Farm Visits
Branded Farm Visits
This Hellmann's Brazil Campaign Invited Fans to Its Tomato Fields
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6
Floating Website Birthday Cakes
Floating Website Birthday Cakes
The eBay Birthday Cake Floated Down the River Thames
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5
Hidden Domestic Abuse Marketing
Hidden Domestic Abuse Marketing
This Home Decor Magazine Will Make You Take a Second Look
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4
Morbid Delivery Coffins
Morbid Delivery Coffins
Coolstuff.com Will Deliver Your Order in a Life-Sized Custom Coffin
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3
Soda Brand Factory Visits
Soda Brand Factory Visits
This Coca-Cola Brazil Campaign Was a Response to Negative Rumors
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2
Rejuvenating Holiday Pop-Ups
Rejuvenating Holiday Pop-Ups
This RBC Avion Shop Rewards Customers for the Holidays
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1
Mobile Mattress Showrooms
Mobile Mattress Showrooms
The Napmobile Presented by Casper Allows Consumers to Test Mattresses
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