Burger King Enlisted the Help of Other Restaurants for a Peace Day Burger

 - Sep 23, 2015
References: twitter & creativity-online
With Peace Day slowly approaching, Burger King continues its quest for the ultimate sandwich. Despite McDonald's infamous rejection of Burger King's peace offering, four other restaurants have gladly stepped in. Burger King is calling the result a "culinary mashup of a lifetime," and will feature a combination of signature dishes from Denny's, Wayback, Krystal's, Giraffas' and of course, Burger King.

Ironically, the rejection by McDonald's may have helped foster more positive publicity for Burger King, even more than had the McWhopper actually happened. It was not long after however that other fast food chains joined the Peace Day festivities, resulting in a reshuffled sandwich offering.

As it stands, the plan is to give away 15,000 free burgers at a pop-up restaurant in downtown Atlanta on Peace Day on September 21st.