From Cereal Dance Challenges to One Trip Grocery Challenges
Amy Duong — November 28, 2020 — Social Media
These November 2020 social media trends speak to audiences on the digital platform for many purposes. Some brands aim to garner engagement, create conversation, promote new projects, collaborations, or bring awareness to causes beyond themselves.
One example was executed by Cinnamon Toast Crunch in collaboration with Jason Derulo and Bebe Rehxa. Using TikTok's platform, the trio create a challenge of themselves dancing with a cereal box over their heads to the song "I Wanna Dance With Somebody' by Whitney Houston. This engages an audience of viewers to use their own cereal box and let lose through dance. Another social media concept this month was by Oikos and its playful one trip grocery challenge. The brand offers $15,000 to one person who can carry their groceries into their home in one trip.
One example was executed by Cinnamon Toast Crunch in collaboration with Jason Derulo and Bebe Rehxa. Using TikTok's platform, the trio create a challenge of themselves dancing with a cereal box over their heads to the song "I Wanna Dance With Somebody' by Whitney Houston. This engages an audience of viewers to use their own cereal box and let lose through dance. Another social media concept this month was by Oikos and its playful one trip grocery challenge. The brand offers $15,000 to one person who can carry their groceries into their home in one trip.
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