The March 2018 media ideas offer a look into the way popular formats like documentaries and podcasts are being completely reshaped with interactive technology. For its Civilisations series, BBC launched a companion Civilisations AR app, which offers a look at historical artefacts and exhibits from around the world in augmented reality. Similarly, Channel 4 created an app that gives people the chance to experience the premise of its Hunted TV show in real life.
While podcasts are thought of as audio-only formats, The Guardian launched Strange Bird with a new chat-style experience that enhances the listening experience with GIFs, charts and other visuals that support the material.
Some of the most political media ideas include the browser-based game Bad News from the European journalist team Drog, as well as the wage gap magazines released by Maclean’s asking men to pay more for an issue.
Top 30 Media Ideas in March
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