If diamond’s are a girl’s best friend, then prepare to feast your eyes on the ultimate BFF catalog. These diamond innovations include only the richest of sparkly designs, including everything from iPhones with diamond buttons to $18,000 desserts adorned with real diamonds. These diamond innovations are truly over the top but oh-so-covetable.
Implications - Diamonds and diamond-covered products have always oozed sumptuousness, opulence and the ultimate in grandeur. Discerning luxury customers recognize the value of diamonds and are willing to pay top dollar for products that showcase these stones in all their glory. Companies can take advantage of this opportunity by adding diamonds to unusual products to create instant collectibles.
SCORE
5.2 out of 10
GENDER
30% Men70% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
- Gen Z
- Gen Alpha
- Millennial (primary audience)
- Gen X (primary audience)
POPULARITY
Popularity 89%
Activity 59%
Freshness 8%
