Only 10 of these elegant Alexander Amosu's limited edition diamond N95 8GB phones were made. They are customized in classic yellow or white gold and numbered from 1 to 10. The total diamond weight is 3.30 carats, at a cost of $24,482.
It will be an exclusive, upscale version of the original:
Implications - There is a lot to be said about luxury products that are limited to only a few units, and the way in which this strategy drives up demand is not to be underestimated. When you are dealing with products that cost large amounts of money, rich consumers don't want a product that everyone else has. In these cases, the more exclusive something is, the more valuable it becomes.
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Limited Alexander Amosu N95
- By: Rose A. ValentaOct 2, 2007 Updated: Mar 31 2011