Category
Tech
Delegated Interfaces
Trend cluster
Category
Voice-Control
Mainstream
Voice recognition and assistant technology uses move beyond security.
3.9
Trend score
Trend
What is the Voice-Control Mainstream trend?
Voice-Control Mainstream: Voice-control technology and voice-activated assistants have extended into social and service applications. Thanks to a convergence of voice recognition programs and apps, consumers are now able to login and perform a number of tasks all hands-free. This progression speaks to the ever-evolving relationship between consumers and technology, as well as the interest in more unobtrusive interfaces.
Trend themes
Themes within the Voice-Control Mainstream trend
Three behaviours holding the trend together01
Voice-Control Technology
Voice-control technology and voice-activated assistants are expanding into social and service applications with the rise of voice recognition programs and apps.
02
Hands-Free Technology
Technology that allows users to perform tasks hands-free, such as the hands-free parking app 'Park!' and voice-controlled mobile banking app developed by Dutch ING bank, is on the rise.
03
Gesture and Voice-Controlled Devices
Devices like the Elbee smart wireless headphones that can be controlled by both voice and gesture commands are becoming more prevalent in the tech industry.
Industry implications
What the Voice-Control Mainstream trend means for industry
Where the trend changes the playbookFor
Automotive and Transportation Industry
The hands-free parking app 'Park!' represents an innovative opportunity for car manufacturers to integrate voice recognition and parking technology into their products.
For
Banking and Finance Industry
The voice-controlled mobile banking app developed by ING Bank represents an opportunity for other financial institutions to embrace voice recognition technology for secure and convenient banking solutions.
For
Wearable Technology Industry
The Pebble Time Smartwatch app that supports voice recognition represents an opportunity for other smartwatch manufacturers to invest in voice recognition technology to simplify smartwatch functionality.
Workshop question
How can you further streamline the UI of your product to simplify consumer interaction?
Trend signals
Trend signals for Voice-Control Mainstream
Trend score 3.9 out of 10, from popularity 55%, activity 52%, freshness 8%.
Popularity55%
Activity52%
Freshness8%
Audience
50%Men
50%Women
- Gen Alpha
- Gen Z
- Millennial
- Gen X
- Boomer
Market
North America
Europe
Asia-Pacific
South America
Evidence
Examples of the Voice-Control Mainstream trend
5 featured examples from Jun 4 to Oct 17, 2015CategoryTech
Streaming-Enabled Voice Assistants
The ivee Voice System Connects to Spotify and Can Order an Uber
The smart home industry can benefit from developing more affordable voice assistant smart hubs with programmable features.
CategoryFashion
Voice Recognition Smartwatch Apps
The Pebble Time Smartwatch App Supports Voice Recognition
Disruptive innovation opportunity: Develop smartwatches with enhanced voice recognition capabilities to meet user demand.
CategoryTech
Gesture-Controlled Earbuds
Voice and Motion Commands Control These Smart Wireless Headphones
The wearable technology industry can explore integrating gesture and voice controls into their products to enhance user experience and create competitive advantages.
CategoryTech
Hands-Free Banking Apps
Dutch ING Customers are Able to Transfer Money by Speaking Out Loud
Fintech companies can capitalize on voice-controlled mobile banking technology to offer innovative and secure solutions to customers.
CategoryAutos
Hands-Free Parking Apps
'Park!' is a New App That Guides Drivers to the Nearest Free Spot
Disrupting conventional parking methods in the transportation industry and paving the way for efficient and secure parking solutions.
