Vegan Highlight

Skin highlighting products are emphasizing their vegan formulations

Implications - As more North Americans adopt veganism, brands that offer skin highlighting cosmetics are formulating their products to suit these lifestyles. Using vegan ingredients and cruelty-free production processes allows brands to cater to vegans and non-vegans alike, as the term "vegan" is often associated with nutrition in general. As such, this marketing shift serves consumers with all types of lifestyle habits, while catering to the almost universal desire for health and wellness.
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55,910 Total Clicks
Apr 16 - Nov 17
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FashionEcoCosmetics
Featured Examples
Colorful Skin Illuminators - The PRISM Rainbow Highlighter is From Bitter Lace Beauty on Etsy
SCORE 7.8
Hot 6,641 Clicks Pub: Apr 20, 16
Colorful Skin Illuminators
The PRISM Rainbow Highlighter is From Bitter Lace Beauty on Etsy
Described by Refinery29 as “the all-time glitziest illuminator,” this rainbow highlighter is making a lot of noise online. Available from Bitter Lace Beauty on Etsy, the highlighting... [More]
Shimmering Beauty Kits - Frank Body's Three-Piece Set Includes an Oil, an Illuminator and a Scrub
SCORE 6.9
This Quarter and Warm 907 Clicks Pub: Oct 27, 17
Shimmering Beauty Kits
Frank Body's Three-Piece Set Includes an Oil, an Illuminator and a Scrub
Earlier this year, Frank Body released its organic Shimmer Scrub, which quickly amassed a 90,000-person waitlist—soon, the brand will be releasing a brand new Shimmer Bomb Kit, which will include... [More]
Manga Princess-Inspired Highlighters - Tooth and Nail Cosmetics Launched Sailor Moon Highlighters
SCORE 5.5
This Year and Warm 509 Clicks Pub: Apr 18, 17
Manga Princess-Inspired Highlighters
Tooth and Nail Cosmetics Launched Sailor Moon Highlighters
Tooth and Nail Cosmetics, a handmade, vegan, and cruelty-free makeup brand, recently launched a collection of highlighters which were inspired by Sailor Moon, the protagonist of the iconic manga... [More]
Affordable Vegan Highlighters - Wet n Wild's 'MegaGlo Highlighting Palette' Features Four New Shades
SCORE 5
This Quarter and Warm 122 Clicks Pub: Oct 28, 17
Affordable Vegan Highlighters
Wet n Wild's 'MegaGlo Highlighting Palette' Features Four New Shades
After releasing a mermaid-inspired collection of eye shadows, eye liners, and lipsticks, as well as an expansive line of rose gold makeup brushes, Wet n Wild launched its ‘MegaGlo Highlighting... [More]
Vegan Roll-On Highlighters - The Milk Makeup Holographic Stick Provides Dimensional Skin Brightness
SCORE 3.1
Mild 301 Clicks Pub: Aug 23, 16
Vegan Roll-On Highlighters
The Milk Makeup Holographic Stick Provides Dimensional Skin Brightness
The Holographic Stick by Milk Makeup provides consumers with a vegan cosmetic roll-on highlighter that is simple to apply without brushes and made using cruelty-free testing and ingredients. The... [More]
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