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SAMPLE CONSUMER INSIGHTS - Subscribe to access 8,342 more

Utilitarian Ephemera

Collectors are enticed by special design-led ticketing collaborations

Implications - While the phenomenon of collecting ephemera is rooted in the old world, recently, brands and institutions are collaborating to transform everyday paper tickets into treasured pieces of art. In addition to solidifying the social and cultural currency of such brands, this progression suggests a new collective nostalgia for printed matter in the digital age, and the opportunity for brands to insert themselves in this meaningful space.
Workshop Question - As trends make comebacks with each generation, how can you make your brand standout as an icon for the current generation?
3.5
Score
Popularity
Activity
Freshness
Patterns
Megatrends
5 Featured, 43 Examples:
148,088 Total Clicks
Date Range:
Oct 15 — Feb 17
Trending:
Mild
Consumer Insight Topics:

Featured Examples

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