Transformed Logo

Brands temporarily transform their logos into recognizable but statement designs

Implications - Long-established brands are using their logos as tools to re-frame how consumers physically see, and conceptually perceive, their brands and what they stand for. By using temporarily re-designed logos as means to attract or engage, these brands appeal to growing groups of consumers who are enticed by unexpected brand experiences over comfortable familiarity.
SCORE 9.2
Popularity
Activity
Freshness
Megatrends
Patterns
71,598 Total Clicks
Apr 16 - Apr 18
Just New and V. Hot
Art & DesignMarketing
Featured Examples
Empowering Female Logo Reworks - Creative Equals Gender Bend Famous Logos for Women's Day
SCORE 9.7
This Quarter and Viral 6,351 Clicks Pub: Mar 8, 18
Empowering Female Logo Reworks
Creative Equals Gender Bend Famous Logos for Women's Day
Creative Equals initiates an empowering project for International Women’s Day that revamps the existing identification of well-known brands, transforming it into a female logo design. The... [More]
Logo-Inspired Pizza Boxes - This New Pizza Box Concept is Designed to Look Like the Domino's Logo
SCORE 7.4
Warm 3,674 Clicks Pub: Apr 13, 16
Logo-Inspired Pizza Boxes
This New Pizza Box Concept is Designed to Look Like the Domino's Logo
Domino’s UK recently debuted a new pizza box concept that is designed to look just like its iconic red and blue logo. The new pizza box design is intended to increase consumer engagement,... [More]
Female-Driven Ad Campaigns - KFC Malaysia is Recognizing Women with Its Claudia Sanders Campaign
SCORE 8.7
This Quarter and V. Hot 1,382 Clicks Pub: Mar 12, 18
Female-Driven Ad Campaigns
KFC Malaysia is Recognizing Women with Its Claudia Sanders Campaign
In celebration of International Women’s Day, KFC Malaysia decided to replace the iconic Colonel Sanders with his wife Claudia Sanders. This switch in mascot was done by KFC Malaysia to not... [More]
Flipped Fast Food Logos - The McDonald's 'M' Has Been Flipped to Support International Women's Day
SCORE 8
This Quarter and Hot 387 Clicks Pub: Mar 9, 18
Flipped Fast Food Logos
The McDonald's 'M' Has Been Flipped to Support International Women's Day
In an effort to celebrate International women’s day, the iconic McDonald’s ‘M,’ also known as the golden arches, have been flipped upside down to appear as a ‘W.’... [More]
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