Building blocks become the basis for quirky and youthful architecture
Implications - Architects are turning to building blocks for inspiration, with an increasing number of structures taking after toy blocks like LEGO and block games such as Jenga. These structures, which offer a novel and quirky way to break up the landscape of traditional highrises and grey-tone buildings, also appeal to consumers' youthful sides, as they represent items that most of us have played with as children. Nostalgia unquestionably has a powerful appeal, and while it is more often used in traditional advertising, it can also be effectively translated into other areas such as architecture and design.
Trend Themes
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Building Block Architecture — Architects are turning to building blocks such as LEGO and Jenga for inspiration to create novel and quirky structures that appeal to consumers' youthful sides.
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Colorful and Layered Structures — Distinctive cafes and other structures are designed with bright and bold colors, layered structures, and unique forms that appeal to younger, more design-conscious consumers.
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Jenga-inspired Architecture — Architectural design inspired by Jenga, with blocks placed at different angles for a visually interesting facade and efficient structure, appeals to younger, architecture-forward consumers.
Industry Implications
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Architecture and Construction — Novel, quirky, and playful building block architecture offers an enticing alternative to traditional high-rises and grey-tone buildings, driving innovation in the industry.
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Kid-friendly Spaces — Kid-friendly cafes and restaurants, as well as educational institutions with playful architecture and decor, create a long-lasting relationship between business and consumer, and offer opportunities for disruptive innovation.
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Luxury Living Spaces — Innovative, architecturally unique luxury condominiums with modern and chic interiors appeal to younger, new-money crowds in competitive urban markets, driving innovation in the industry.
9 Featured, 80 Examples:
3,028,985 Total Clicks
Date Range:
Apr 11 — Mar 12
Trending:
Warm
Consumer Insight Topics:
