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Social Appvertising

Brands use Facebook apps to futher interactive campaigns

Implications - Using social media to spread a brand’s message through Tweets, shares and “likes” may have been enough in the past. Now, however, companies are taking it one step further by using interactive applications in their campaigns. Facebook apps, in particular, are being employed by brands that wish to maximize consumer engagement to its highest level, whether it’s a design contest or experimenting with one’s skin color.
5.1
Score
Popularity
Activity
Freshness
Patterns
Megatrends
5 Featured, 35 Examples:
696,581 Total Clicks
Date Range:
Oct 09 — Nov 10
Trending:
Warm

Featured Examples

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