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Snackable Brew

A desire for customization prompts the addition of food to drinkable goods

Implications - As the DIY craze continues to dominate, techniques of customization are becoming more common, prompting consumers to add personalized touches to everyday goods. Seeking to make ordinary beverages more alluring, consumers are topping both sweet and alcoholic drinks with food to enhance texture and aesthetic appeal. Edible beverage toppings combine the extravagance of food accents with the need to improve everyday indulgences with more convenient, tailor-made approaches.

SCORE 2.9

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Activity

Freshness

Megatrends

Patterns

6 Featured, 54 Examples: 225,793 Total Clicks

Date Range: Jun 12 - Aug 15

Trending: Mild

Consumer Insight Topics: Lifestyle Food Drinking

Featured Examples

Frothy Yogurt Cocktails - This Pearls Before Swine Drink Gets its Frothy Texture From Greek Yogurt

SCORE 4.1

Average 3,122 Clicks Pub: Jul 4, 14

Frothy Yogurt Cocktails

This Pearls Before Swine Drink Gets its Frothy Texture From Greek Yogurt

This Pearls Before Swine cocktail created by Joaquín Simó has a foamy texture that was achieved without the use of heavy egg whites or cream. Instead this boozy drink is infused with Greek yogurt... [More]

Drinkable Campfire Confections - The S’mores Hot Chocolate is Perfect for Summer and Winter

SCORE 2.6

Mild 6,705 Clicks Pub: Jun 25, 13

Drinkable Campfire Confections

The S’mores Hot Chocolate is Perfect for Summer and Winter

Since summer is here, at least for those residing in the Northern Hemisphere, people might prefer to eat a real s’more by the campfire; but once fall and winter hits, the S’mores Hot... [More]

Candy-Infused Cocktails - The Peanut Butter Cup Martini is an Intoxicating, Nutty Treat

SCORE 3.6

Mild 11,009 Clicks Pub: Jun 4, 12

Candy-Infused Cocktails

The Peanut Butter Cup Martini is an Intoxicating, Nutty Treat

If booze, peanut butter or chocolate has a profound impact on you, then this Peanut Butter Cup Martini will surely speak to you. This naughty concoction is the handiwork of blogger Josie, from the... [More]

Booze-Infused Carrot Elixirs - Pinch Food Design's DIY Boozy Veggie Beverages are Healthy and Easy

SCORE 2.9

Mild 588 Clicks Pub: Jun 4, 15

Booze-Infused Carrot Elixirs

Pinch Food Design's DIY Boozy Veggie Beverages are Healthy and Easy

Eating your vegetables just got a bit easier with these boozy veggie beverages that you can make in the comfort of your own home. This recipe from ‘Pinch Food Design’ lets you add as... [More]

Movie Theater Snack Milkshakes - This 'Sugar and Charm' Caramel Popcorn Drink is Sweet and Salty

SCORE 1.8

Untested 3,192 Clicks Pub: May 7, 13

Movie Theater Snack Milkshakes

This 'Sugar and Charm' Caramel Popcorn Drink is Sweet and Salty

This ‘Sugar and Charm’ caramel popcorn drink puts chocolate, vanilla and strawberry milkshakes to shame. The classics are still delicious, but this movie theater-inspired shake is more... [More]

Sugar Plum Margaritas - This Transitional Plum Cocktail Bridges the Gap Between Summer and Fall

SCORE 1.6

Untested 493 Clicks Pub: Aug 20, 15

Sugar Plum Margaritas

This Transitional Plum Cocktail Bridges the Gap Between Summer and Fall

This plum cocktail is the ideal alcoholic beverage to go from summer to autumn with. Created by the blog Appeasing a Food Geek as part of the #DrinkTheSummer virtual cocktail party, the Sugar Plum... [More]