Retail Gaming

Retailers outside of tech incorporate in-store games to boost engagement

Implications - Non-tech retailers are incorporating gaming in various forms in stores for the purpose of boosting engagement with their brands and products. This shift comes as brick and mortar increasingly relies on the same levels of interactivity that e-commerce incorporates so fluidly, catering to consumers who are seeking the best of both worlds in their purchase journeys.
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65,727 Total Clicks
Jun 17 - Mar 18
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