Category
Tech
Automated Upkeep
Trend cluster
Category
Public
Purification
Resources are made easier to maintain through accessible purification tactics.
3.1
Trend score
Trend
What is the Public Purification trend?
Public Purification: Organizations dedicated to improving communities are turning to public solutions when it comes to offering purification services. Making safety related tasks like water filtration more accessible to the average consumer, companies are turning to kiosks and vending machines to not only make the process more interactive, but to very publicly align a brand with a much needed service.
Trend themes
Themes within the Public Purification trend
Three behaviours holding the trend together01
Public Water Purification Kiosks
Public water purification kiosks represent a growing trend of making water filtration more accessible to the average consumer through interactive kiosks and vending machines in public areas.
02
Air Filtration Installations
Air filtration installations are a trend of large-scale art installations that are used not only as a provoker of thought and inspiration but doubles as an air filtration system.
03
Off-Grid Water Kiosks
Off-Grid water kiosks represent a growing trend of larger companies leading the charge for societal improvement by rolling out clean drinking water kiosks to rural communities.
Industry implications
What the Public Purification trend means for industry
Where the trend changes the playbookFor
Community Service
Community service organizations are directly related to water purification kiosks that organizations focus on providing vital services for people in need.
For
Art and Design
Art and design industries can benefit from the trend of Air Filtration Installations as businesses expand into art production that promotes both artistic expression and societal improvement
For
Eco-Friendly Technology
Companies within the eco-friendly technology industry are integral to Off-Grid Water Kiosks as it uses advanced filtration processes efficiently and safely.
Trend signals
Trend signals for Public Purification
Trend score 3.1 out of 10, from popularity 51%, activity 33%, freshness 8%.
Popularity51%
Activity33%
Freshness8%
Audience
50%Men
50%Women
- Gen Alpha (not a primary audience)
- Gen Z
- Millennial
- Gen X
- Boomer (not a primary audience)
Market
North America
Europe
Asia-Pacific
Evidence
Examples of the Public Purification trend
4 featured examples from May 21, 2014 to Feb 25, 2015CategoryTech
Off-Grid Water Kiosks
Coca-Cola is Rolling Out Water Purification Booths in Rural Communities
Potential for beverage companies to expand their social impact by investing in off-grid water kiosks and clean drinking water initiatives.
CategoryEco
Gigantic Air Purifiers
Jorge Gutierrez's Big Air Purifier Sucks Up Smog in Lima, Peru
Disruptive innovation opportunity to develop advanced air purification systems for tackling pollution in cities.
CategoryEco
H2O Vending Machines
Aquavida Sells its Products in Compact Vending Kiosks
The Aguavida vending machines present a potential disruption to the traditional bottled water market within the beverage industry.
CategoryEco
Poetic Air Purifiers
Simon Armitage's in Praise of Air Installation Also Delivers Air Filtration
The 'In Praise of Air' project opens opportunities for artists to incorporate air filtration systems into their installations, offering a new dimension of functionality and enviro…
