Obscure Indulgence

Food-flavored alcohol satiates consumer demand for drinkable indulgence

Implications - Looking to indulge in two ways at once, strangely flavored liquor varieties offer drinkers a multifaceted experience in a world obsessed with synergistic living. Obscure flavor varieties in liquor are fusing liquid consumables with a food-like experience for a singular way to enjoy sweet or savory edibles while still maintaining the additional benefit of drinking. This fuels the fast-expanding sophisticated side of casual alcohol consumption.
SCORE 4.7
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248,781 Total Clicks
Mar 13 - Jul 15
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Featured Examples
DIY Marshmallow Candy Vodka - These DIY Instructions Let You Make Your Own Easter Peep Candy Vodka
SCORE 6.5
Warm 30,429 Clicks Pub: Mar 27, 13
DIY Marshmallow Candy Vodka
These DIY Instructions Let You Make Your Own Easter Peep Candy Vodka
Personally, with all the candy options out there, I’ve never truly understood the appeal of Peep Marshmallow candy, but that was before I laid eyes on these simple instructions for marshmallow... [More]
Ice Cream-Flavored Alcohol - Pinnacle Has Just Released a New Rainbow Sherbet Flavored Vodka
SCORE 5.2
Warm 5,372 Clicks Pub: Apr 10, 13
Ice Cream-Flavored Alcohol
Pinnacle Has Just Released a New Rainbow Sherbet Flavored Vodka
Pinnacle Vodka is responsible for several unique vodka flavors like cake, whipped cream and pumpkin pie. The company has recently released a new ice cream-flavored vodka called Rainbow Sherbet. The... [More]
Herbal Citrus Sodas - This Pepsi Product in Japan Tastes Like Refreshing Lemon and Mint
SCORE 4.4
Average 988 Clicks Pub: Jul 30, 15
Herbal Citrus Sodas
This Pepsi Product in Japan Tastes Like Refreshing Lemon and Mint
From Wild Cherry to Mojito, Raging Razzberry and Vanilla, Pepsi is known for a number of unique flavor variations—now Japan is welcoming one more in the form of a soda that reminds of the taste of... [More]
Eccentric Vodka Flavors - Oddka is a Brand That Specializes in Strange Vodka Flavors
SCORE 4.1
Average 29,286 Clicks Pub: May 22, 13
Eccentric Vodka Flavors
Oddka is a Brand That Specializes in Strange Vodka Flavors
Oddka is a neat new vodka company that focuses specifically on unusual vodka flavors. These interesting boozy flavor options include wasabi, popcorn, fresh cut grass and a mysterious flavor called... [More]
Bovine-Produced Spirits - This 'Black Cow' Milk Vodka is for Adventurous Drinkers
SCORE 3.2
Mild 1,045 Clicks Pub: Apr 3, 13
Bovine-Produced Spirits
This 'Black Cow' Milk Vodka is for Adventurous Drinkers
Milk isn’t a drink that would normally be served at a bar, but this unusually made milk vodka will surely entice adventurous drinkers into giving it a try. The ‘Black Cow’ is the... [More]
Gelato-Cocktail Tastings - The World of Zing Pairs Alcohol and Gelato at the Black Vanilla Gelateria
SCORE 2.6
Mild 325 Clicks Pub: Jun 3, 15
Gelato-Cocktail Tastings
The World of Zing Pairs Alcohol and Gelato at the Black Vanilla Gelateria
As the World of Zing makes itself known as a group of the UK’s finest flavour experts, it’s not surprising that this collective would put together an unusual cocktail tasting. For the... [More]
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