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Modern Veganism

Learning from innovative ads & technologies adopted by modern vegans

Implications - From vegans who shun intimacy with those who consume animal products, to PETA activists who use sexuality to promote their views, a range of animal rights advocates are coming up with innovative ways to encourage support. Activists are extremely passionate people willing to spend a lot of time, money and energy on issues they feel can make a difference. This includes endorsing products and services in line with their views; thus, aligning with an engaged social organization could dramatically impact the adoption of an innovation.

SCORE 5.2

Popularity

Activity

Freshness

Megatrends

Patterns

6 Featured, 10 Examples: 1,150,899 Total Clicks

Date Range: Dec 06 - Oct 08

Trending: Hot

Consumer Insight Topics: Fashion Marketing Lifestyle Food Celebs Unique

Featured Examples

Organic Pleasure - Vegan Condoms and Wild Yam Organic Lubes

SCORE 6.7

Warm 37,044 Clicks Pub: Dec 1, 06

Organic Pleasure

Vegan Condoms and Wild Yam Organic Lubes

A sexual product trend made especially for the organic minded. From Vegan Condoms to Organic Wild Yam Lubricants, the shop offers all organic sexual products. So its appropriate to say that "it's never… [More]

Dating By Diet - Vegans Shun Sex With Animal Eaters

SCORE 6.5

Warm 19,027 Clicks Pub: Aug 3, 07

Dating By Diet

Vegans Shun Sex With Animal Eaters

A recent article in the Globe & Mail pointed out an interesting trend in the Vegan community which was backed up by a New Zealand study. A lot of the animal-lovers have opted not to have sex with others… [More]

SCORE 5.8

Warm 103,041 Clicks Pub: Oct 31, 08

Vegan Tattoos

Animal Friendly Ink

There are vegetarians and then there are hardcore vegans. It's safe to say the group of people featured in the gallery above fall into the latter category. Tattoo ink is not always vegan. It almost always… [More]

Vegan Beauty Products - "Be Fine" Skincare Made of Food

SCORE 3.7

Mild 31,291 Clicks Pub: Aug 28, 08

Vegan Beauty Products

"Be Fine" Skincare Made of Food

The vegan skin care line Be Fine is a welcome addition to the organic skincare market. Unlike other brands, which are only sold in high-priced beauty supply or department stores, Be Fine is sold at drugstore… [More]

Free Range Humans - Disturbing Pro-Vegan Ads

SCORE 5.1

Warm 12,133 Clicks Pub: May 9, 08

Free Range Humans

Disturbing Pro-Vegan Ads

Here is a marketing idea I hope NEVER becomes a popular trend. If there ever was a picture worth a thousand words, this could be it. I was mortified when I saw it, and for the record, I'm not a vegetarian.… [More]

Eating Dog To Protest The Queen - Vegan Performance Artist Makes a Statement

SCORE 3.4

Mild 6,034 Clicks Pub: Jun 4, 07

Eating Dog To Protest The Queen

Vegan Performance Artist Makes a Statement

The world is going to the dogs, literally. Last year Prince Phillip shot a fox but it held onto life for five minutes before it was clubbed to death by his hunting party. Months later, seeing that justice… [More]