Trend cluster
Category

Techceptance

How the iPhone gave rise to previously unheard of consumer desires.

Rotary Dial iPhonesSolar Skin Cell PhonesiMac-Simulating iPhone StandsWood Gadget CasesSolar Cells on Portable Devices

Trend

What is the Techceptance trend?

Techceptance: The Apple iPhone forever changed phone design. More importantly, it brought tech lust to the masses. It was the first to combine portable media, web access and phone capabilities, all without buttons. Gadgetry has become fashionable.

Trend themes

Themes within the Techceptance trend

Three behaviours holding the trend together
01

Convenient Technology

Consumers are always expecting the release of products that can be used even more effortlessly. Products that make it easier will get the attention of stressed consumers. Technology is making everything convenient.

02

Green Technology

With solar technology improving rapidly, more and more gadgets are including solar cell layers that help them to charge up with sunlight. Companies investing in green technologies will gain an edge as eco-friendliness is becoming more and more of a priority for consumers.

03

Social Discovery

Using social networking sites, people can easily locate their friends, share their locations and participate in activities together. Developers who innovatively incorporate social networking and location tracking into products can meet the ever-growing need of socializing online.

Industry implications

What the Techceptance trend means for industry

Where the trend changes the playbook
For

Electronics

As technology advances, so does the expectation of consumers to receive products that make their lives easier and more enjoyable. The electronics industry can capitalize on conveniences like hands-free phones, phone cases, phone stands, and rotary dial phones.

For

Green Energy

The use of solar power in various versions of portable devices like smartphones and laptops is expected to grow significantly in the coming years. Companies in the green energy industry can invest in developing solar cell layers like the ones used by Apple on their devices.

For

Social Media

Social media platforms like Loopt and Whrrl that incorporate social network discovery and location tracking together will be in demand. The ability socialize online through platforms with location tracking oriented features can become the new standard of social media.

Trend signals

Trend signals for Techceptance

Trend score 4.3 out of 10, from popularity 61%, activity 60%, freshness 8%.

Popularity61%
Activity60%
Freshness8%
Audience
50%Men
50%Women
  • Gen Alpha (not a primary audience)
  • Gen Z
  • Millennial
  • Gen X
  • Boomer (not a primary audience)
Market
North America
Europe
Asia-Pacific

Evidence

Examples of the Techceptance trend

11 featured examples from Apr 16 to Jun 13, 2008
Rotary Dial iPhones
CategoryTech

Rotary Dial iPhones

iDial

The tech accessories industry can explore new product lines that incorporate retro design elements while incorporating modern functionalities.

Solar Skin Cell Phones
CategoryEco

Solar Skin Cell Phones

Eclipse Intuit

Disruptive innovation opportunity: Develop and market solar-powered electronic devices, such as smartphones, tablets, and wearables, to meet the growing demand for eco-friendly te…

iMac-Simulating iPhone Stands
CategoryTech

iMac-Simulating iPhone Stands

Just Mobile Xtand

Disruptive innovation opportunity: Introduce cutting-edge iPhone stands and accessories to enhance the user experience and offer unique features.

Wood Gadget Cases
CategoryTech

Wood Gadget Cases

Wanxinda iPod Case

Disruptive innovation opportunity: Incorporate sustainable wood materials in the design and manufacture of gadget cases for eco-conscious consumers.

Solar Cells on Portable Devices
CategoryEco

Solar Cells on Portable Devices

New Apple Patent Promises Green Gadgets

The electronics industry can incorporate solar power technology into their devices, offering consumers a more sustainable and eco-friendly option for powering their gadgets.

Dual Charging Docks
CategoryTech

Dual Charging Docks

Griffin PowerDock 2 Charges 2 iPods/ iPhones

The consumer electronics industry can capitalize on the trend of dual charging docks by developing innovative and stylish charging solutions for multiple devices.

iPhone & iPod Projectors
CategoryTech

iPhone & iPod Projectors

The QingBar MP101

Integrating mobile projectors into portable devices, such as smartphones or tablets, could result in an innovative line of consumer electronics.

Hands-Free Toilet Phones
CategoryTech

Hands-Free Toilet Phones

NAJA King iPhone Holder

The mobile phone accessories industry can benefit from creating more hands-free options that enhance the convenience and ease of phone usage.

Free iPhone Upgrades
CategoryTech

Free iPhone Upgrades

iPhone 2.0 Firmware

Disruptive innovation opportunity: Develop advanced mobile technologies and software solutions to enhance the capabilities and user experience of smartphones and other mobile devi…

iPhone AppStore Products
CategoryTech

iPhone AppStore Products

Loopt (UPDATE)

The demand for real-time GPS tracking and social location-based services creates opportunities for startups and established companies in mobile app development.

Social Discovery
CategoryTech

Social Discovery

Whrrl.com on iPhones

Pelago's Whrrl software can disrupt the social networking industry through its innovative social discovery feature.