Consumers select retro toys that recall the early days of tech toys
Implications - As consumers look for time-tested resources to provide to their children, many are embracing low-tech gadgets that take inspiration from the earliest examples of tech-infused toys. Now considered to be "low-tech," such products provide parents with the option to push back against the proliferation of digital devices to children, while they also provide a nostalgia factor that is of particular interest to Millennial parents.
Workshop Question - How can your brand encourage engagement through nostalgia and a youthful sense of play?
Trend Themes
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Low-tech Toys — Low-tech gadgets that provide a nostalgia factor to push back against the proliferation of digital devices to children.
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Offline Adaptations — Offline adaptations of popular online games and toys, such as Minecraft and Tetris, to promote low-tech play.
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Colorful E-writer Toys — Innovative tablets for kids’ writing and drawing that preview the future of writing tablets for students and adults alike.
Industry Implications
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Toy — Companies that design and manufacture contemporary low-tech and offline toys for kids and teenagers.
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Technology — Businesses that focus on exploring unique ways of bringing the digital and real worlds together or creating innovative e-reading and e-writing devices.
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Education — Institutions that seek to implement an affordable, low-tech E-Learning system accessible to parents and students.
4 Featured, 36 Examples:
120,962 Total Clicks
Date Range:
Nov 15 — Apr 16
Trending:
Mild
Consumer Insight Topics:
