8-Bit Block Playsets

This Paper Minecraft Toy Set Takes the Game's Best Elements Offline

It can be difficult to pry kids away from the computer when they're addicted to Minecraft, but this paper Minecraft toy encourages low-tech play in the same style as the popular game.

In the Minecraft Papercraft Overworld Deluxe Set, there are more than 90 pieces, including Steve, a Creeper, a pig, trees, a crafting table and multiple blocks of different material types. There are also a number of stickers and even Minecraft Mortar Paper Tape to complete the set. Outside of this officially licensed paper set, there are also other editions that cover more territory from the video game universe.

Since Minecraft has become a fun part of playtime for many, it's fitting that this pop culture fixture is now making its way into the offline world as well.

Paper Minecraft Toys
Opportunity to create and market low-tech versions of popular digital games for kids.
Offline Gaming
Potential to tap into the market of kids who prefer physical toys and games over digital ones.
Pop Culture Merchandise
Growing demand for products that bring popular digital content into the offline world.

Sectors Adopting This

Toy Manufacturing
Creating and producing paper versions of popular digital games for kids.
Gaming
Developing offline gaming experiences and merchandise based on popular digital games.
Pop Culture Merchandising
Expanding the market of merchandise based on popular digital content.
SCORE
2.9 out of 10
GENDER
90% Men10% Women
MARKETTop markets: North America
GENERATION
  • Millennial
  • Gen X
  • Gen Z (primary audience)
  • Gen Alpha (primary audience)
POPULARITY
Popularity 31%
Activity 47%
Freshness 8%