Category
Life-Stages
Constructible Franchises
Trend cluster
Category
Extreme
Playtime
Daredevil activities allow kids to exert their energy in a safe and fun manner.
3.4
Trend score
Trend
What is the Extreme Playtime trend?
Extreme Playtime: Seeking to cultivate rather than subdue the high-energy level of kids, parents are turning to destinations that promote thrill-seeking behavior. Creating opportunities for kids to engage in physically daring activities like stunts and dystopian games, these destinations allow children to participate in ordinarily restricted activities in a well-supervised and controlled manner.
Trend themes
Themes within the Extreme Playtime trend
Three behaviours holding the trend together01
Adventure Playgrounds
Transforming traditional playgrounds into the environment that encourages thrill-seeking activities for kids.
02
Interactive Technology
Introducing technological innovation in playtime, allowing children to learn/interact through mobility, sensory skills, and robotics.
03
Youth Motorsports
Providing safe and explosive kickstart to kids' driving journey, that strengthens their motor and cognitive abilities.
Industry implications
What the Extreme Playtime trend means for industry
Where the trend changes the playbookFor
Entertainment Industry
Developing immersive playgrounds and experiences to achieve new heights in the gaming industry.
For
Robotics Industry
Introducing interactive and smart robots that promote learning and human-robot interaction to the young age group.
For
Automotive Industry
Creating youth-friendly and safe automotive vehicles that can stimulate learning and promote a passion for the automotive industry among the young generation.
Trend signals
Trend signals for Extreme Playtime
Trend score 3.4 out of 10, from popularity 41%, activity 53%, freshness 8%.
Popularity41%
Activity53%
Freshness8%
Audience
50%Men
50%Women
- Gen Alpha
- Gen Z
- Millennial (not a primary audience)
- Gen X (not a primary audience)
- Boomer (not a primary audience)
Market
North America
Europe
Asia-Pacific
Evidence
Examples of the Extreme Playtime trend
6 featured examples from Jan 30, 2014 to Feb 16, 2016CategoryLife-Stages
Extravagant Bug-Eyed Playgrounds
This New Creative Playground Will Blow Kids Away
Manufacturing companies specializing in playground equipment can explore innovative designs that incorporate natural elements and interactive features.
CategoryAutos
Kid-Friendly Go-Karts
The 'Arrow Smart-Kart' Gives Children the Opportunity to Experience Driving
The incorporation of technology into smart toy vehicles presents opportunities for innovation in design and features for the toy industry.
CategoryLife-Stages
Oceanic Summer Camps
Camp Ocean is a Carnival Cruise Kids Voyage That Takes Place on the Seas
The cruise industry can benefit from reimagining onboard kids' programs to attract more families and enhance their overall vacation experience.
CategoryLife-Stages
Interactive Playground Robots
This Mobile Play Structure Invites Children to Interact with Robots
The interactive and sensory experiences provided by the MORPHs 2.0 robot play structure can be adapted for educational use in classrooms and other learning environments.
CategoryLife-Stages
Outdoorsy Adventure Parks
The Landmark Park in Scotland Lets Kids Frolick in Nature
Theme parks can create more natural, exploratory outdoor activities in their attractions.
CategoryLife-Stages
Daredevlish Stunt Camps
Hollywood Stunt Camp Helps Kids Learn to Punch and Fall Like a Stuntsman
Disruptive innovation opportunity: Develop new camp concepts that offer immersive experiences in different entertainment genres like acting, filmmaking, or music production.
