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SAMPLE CONSUMER INSIGHTS - Subscribe to access 8,138 more

Imperfect Beverage

Brands in the beverage space use "imperfect" produce as main ingredients

Implications - Beverage brands in both alcohol and wellness-related industries are using "imperfect" fruits and vegetables to create their products. By reformatting imperfect produce that would typically go to waste, these brands are able to make them more aesthetically palatable for the average consumer, while also catering to those who intentionally purchase eco-consciously.
Workshop Question — How could your brand reformat its product in a way that's eco-friendly?
6.7
Score
Popularity
Activity
Freshness
Patterns
Megatrends
4 Featured, 28 Examples:
42,422 Total Clicks
Date Range:
Oct 17 — Jul 19
Trending:
This Quarter and Warm
Consumer Insight Topics:

Featured Examples

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