Category
Business
Surprise Merch
Trend cluster
Category
Fresh
Vending
Brands shift to offer fresh items through vending machines.
5.0
Trend score
Trend
What is the Fresh Vending trend?
Fresh Vending: Vending machines have expanded to include items with a limited life-span, such as fresh meals and produce, proving that the platform is not limited to preserved goods. Freshness vending not only reveals that the retail possibilities of vending machines are growing, but also that consumers are interested in prioritizing convenience, even when it comes to specialty products.
Trend themes
Themes within the Fresh Vending trend
Three behaviours holding the trend together01
Fresh Vending Machines
Automated fresh food kiosks are an innovative solution to the need for healthy on-the-go options.
02
Customizable Vending Machines
Innovative vending machines that provide customizable options offer a new level of convenience to consumers.
03
Automated Retail
Automated retail has applications beyond traditional vending-machine products and can expand access to quality products and services.
Industry implications
What the Fresh Vending trend means for industry
Where the trend changes the playbookFor
Food and Beverage
Manufacturers and distributors in the food and beverage industry can improve convenience and nutritional value through automated vending options.
For
Retail
As automated vending expands to offer more high-quality products beyond traditional vending machine offerings, retailers may be able to leverage these machines in new ways.
For
Technology
As vending machines become more advanced in terms of payment and customization options, technology companies may find new opportunities to innovate in the retail space.
Workshop question
How can your brand prioritize convenience in new and unique ways?
Trend signals
Trend signals for Fresh Vending
Trend score 5.0 out of 10, from popularity 67%, activity 74%, freshness 8%.
Popularity67%
Activity74%
Freshness8%
Audience
50%Men
50%Women
- Gen Alpha
- Gen Z
- Millennial
- Gen X (not a primary audience)
- Boomer (not a primary audience)
Market
North America
Evidence
Examples of the Fresh Vending trend
6 featured examples from Mar 24, 2015 to Feb 6, 2018CategoryLifestyle
Fresh Food Vending Machines
Let's Pizza Makes 100 Different Variations from Scratch
Innovations in vending machine technology are creating new opportunities for providing fresh food and healthier snack options to busy consumers.
CategoryLifestyle
Fresh Pizza Vending Machines
This Pizza ATM is Designed to Satisfy Late-Night Cravings
Disruptive innovation opportunity: Incorporating vending machine technology into the food service industry to offer convenient and fresh food options to customers in various locat…
CategoryLifestyle
Salad Vending Machines
'Shake Salad' Targets Busy, Health-Conscious Consumers
The food and beverage industry can explore incorporating healthy vending machines as a disruptive innovation opportunity to cater to the growing demand for nutritious and convenie…
CategoryUnique
Baguette Vending Machines
This Machine Serves Up Fresh Baguettes On-Demand
Baguette vending machines indicate a potential disruptive innovation opportunity within the vending machine industry.
CategoryLifestyle
Fresh Food Vending Machines
This Machine Ensures That Fresh Meals are Accessible to Everyone
With the growing demand for healthy and fresh food, there is an opportunity for the F&B industry to develop new, innovative ways of delivering fresh meals to consumers through ven…
CategoryLifestyle
Farm Egg Vending Machines
This Hamburg Urban Farm Has a Streetside Vending Machine
Urban farms can explore the use of vending machines and automated retail to expand their reach and make their products available to customers at all times.
