Category
World
Layered Getaways
Trend cluster
Category
Floating
Accommodation
Floating hotels enhance tranquility and for visitors.
4.3
Trend score
Trend
What is the Floating Accommodation trend?
Floating Accommodation: Hotel brands are designing accommodations that float on top of water, straying from the similar but more ostentatious cruise options that the travel industry has long-offered. These environments offer the immersive living spaces that many vacationers seek, while simultaneously catering to their desire for tranquility and relaxation.
Trend themes
Themes within the Floating Accommodation trend
Three behaviours holding the trend together01
Floating Accommodation
Hotels brands are designing accommodations that float on top of water, straying from the similar but more ostentatious cruise options that the travel industry has long-offered.
02
Architectural Innovation
Innovative designs, such as pyramid-like structures and fully functioning living communities, are being embraced in the floating accommodations trend.
03
Sustainability
Self-sufficient and eco-friendly floating hotels are being proposed and built to meet consumers' growing desire for sustainable travel options.
Industry implications
What the Floating Accommodation trend means for industry
Where the trend changes the playbookFor
Hospitality
The hospitality industry can reference the floating accommodations trend to expand and innovate their offerings with unique experiences for clients.
For
Architecture
Architects and designers can take inspiration from the innovative designs represented in the floating accommodations trend to create new and modern structures.
For
Environmentalism
The trend towards self-sustaining and eco-friendly floating hotels offers an opportunity to disrupt the traditional hospitality industry and create new sustainable business models.
Workshop question
Consider a popular product/service in your brand's industry that you could refine and enhance?
Trend signals
Trend signals for Floating Accommodation
Trend score 4.3 out of 10, from popularity 51%, activity 69%, freshness 8%.
Popularity51%
Activity69%
Freshness8%
Audience
50%Men
50%Women
- Gen Alpha
- Gen Z
- Millennial
- Gen X
- Boomer
Market
North America
Europe
Asia-Pacific
Evidence
Examples of the Floating Accommodation trend
5 featured examples from Mar 10, 2017 to May 1, 2018CategoryWorld
Floating Hotel Sleeping Capsules
The Mizukami Hotel at Huis Ten Bosch Puts Guests on the Sea
The hospitality industry can take advantage of floating hotel sleeping capsules to provide customers with innovative and distinctive accommodations.
CategoryEco
Futuristic Floating Communities
The Wayaland Floating Community is a Modern Housing Alternative
Architects can utilize modular design and new building materials to create innovative, eco-friendly housing solutions for the future.
CategoryEco
Floating Frozen Hotels
Arctic Bath Hotel and Spa in Arctic Sweden Sits on the Lule River
The industry can explore creating floating hotels to cater to adventurous and nature-loving travelers.
CategoryWorld
Self-Sufficient Floating Hotels
Pierpaolo Lazzarini Proposes a Pyramid-Like Hotel City
The hospitality industry can explore the concept of self-sufficient floating hotels to offer unique and luxurious experiences for travelers.
CategoryArt & Design
Opulent Floating Hotels
The QE2 Hotel is Located On the Iconic Queen Elizabeth 2 Passenger Ship
The hospitality industry can explore innovative ways to upgrade existing iconic spaces into luxurious and unique accommodations.
