Millennial parents ensure children are open-minded through instructional play
Implications - Millennials are notoriously globally minded, using the Internet as a way to gain insight into social issues and expose themselves to different situations to gain empathy. They want to instill the same values in their children. Toy companies are responding by crafting products and services that not only expose kids to various issues, but educate them on how to practice empathy in a tangible way.
Workshop Question - How does your product or service make your customer a better person?
Trend Themes
1. Empathy Education - Toy companies are crafting products and services that expose kids to various social issues and educate them on how to practice empathy in a tangible way.
2. Awareness Campaigns - Organizations are creating artistic campaigns that reveal the experiences of refugees and sensitive topics in ways that create more empathy and understanding in their viewers.
3. Democratic Education - Schools are incorporating democratic practices into their curriculum and educating children about the importance of democratic rights early on in life.
Industry Implications
1. Toy Manufacturing - Toy companies can create educational toys that challenge children to develop many different types of intelligence, including emotional awareness, when it comes to being considerate, understanding and sensitive to others.
2. Humanitarian and Developmental Assistance - Organizations that provide humanitarian and developmental assistance can create artistic campaigns that reveal the experiences of refugees and sensitive topics in ways that create more empathy and understanding in their viewers.
3. Education - Schools can incorporate democratic practices into their curriculum and educate children about the importance of democratic rights early on in life.
4 Featured, 36 Examples:
127,468 Total Clicks
Date Range:
Nov 16 — Oct 17
Trending:
Warm
Consumer Insight Topics:
