Digital De-Stress

As overworking becomes commonplace, consumers look to tech for comfort

Implications - As consumers become anxious as a result of constant connectivity, the subsequent reliance has many looking to technology for relief. The rise of tech-based anxiety management and monitoring denotes a preference for quick, familiar conveniences over those requiring additional time or resources.

Trend Themes

  1. Tech-based Anxiety Management — Consumers are looking to technology for anxiety management and monitoring.
  2. Stress-reducing Apps — Apps are being developed to reduce anxiety levels and encourage stress-reducing activities.
  3. Mindfulness and Meditation — Workplace meditation apps and VR technology for meditation purposes are on the rise.

Industry Implications

  1. Technology — Innovations in tech are being developed to manage anxiety levels and encourage mindfulness and meditation.
  2. Health and Wellness — Companies are creating stress-reducing apps and promoting mindfulness and meditation in the workplace to enhance one's sense of well-being.
  3. Retail — Using VR technology for meditation purposes is a unique approach that can make mindfulness accessible via a non-traditional medium.
4.2
Score
Popularity
Activity
Freshness
Patterns
Megatrends
5 Featured, 41 Examples:
184,135 Total Clicks
Date Range:
Apr 14 — Jan 16
Trending:
Warm
Consumer Insight Topics:

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