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SAMPLE CONSUMER INSIGHTS - Subscribe to access 8,857 more

Canned Nootropic

Nootropic beverages are offered in modern can formats

Trend - Nootropics–ingestible items that claim to boost cognitive functions–are being offered in contemporary canned beverage forms. These products allow consumers to enjoy nootropics for both flavor and function–elevating the chances that those new to the process of brain-boosting would try them.

Insight - For consumers, accessibility is a key factor in the purchase decisions they make. Whether that's in cost or in understanding a product, consumers are less likely to test out a new item unless the products they're being sold contain familiar elements or enhancements. Introducing products to a broader consumer base involves addressing needs--like the promise of lifestyle enhancements--but also ensuring that the product experience is something that most would be able to enjoy.
Workshop Question - How can your brand reformat its product/service to introduce it to unfamiliar consumers?
7.8
Score
Popularity
Activity
Freshness
Patterns
Megatrends
6 Featured, 52 Examples:
57,074 Total Clicks
Date Range:
Jul 18 — Apr 20
Trending:
Hot
Consumer Insight Topics:

Featured Examples

Brain-Boosting Beverages
Brain-Boosting Beverages
EBOOST's Super Fuel is Packed with Vitamins, Minerals & Nootropics
EBOOST is adding to its collection of natural energy and recovery products with its first-ever ready-to-drink beverage called Super Fuel. This new canned beverage is touted as a “natural... MORE
Cognitive Support Beverages
Cognitive Support Beverages
'Synapse' is a Ready-to-Drink Cognitive Supplement for Energy & Memory
The rise of nootropics—smart drugs and cognitive enhancers—is being supported by a range of innovative products like Synapse, which takes the form of a ready-to-drink cognitive supplement for... MORE
Non-Alcoholic Nootropic Drinks
Non-Alcoholic Nootropic Drinks
Kin Spritz is Packed with Functional Botanicals & Adaptogens
After the launch of its first product, High Rhode, Kin Euphorics is now introducing Kin Spritz as yet another non-alcoholic adult beverage. The ready-to-drink product is branded as a social beverage... MORE
Functional Oat Milk Lattes
Functional Oat Milk Lattes
Pop & Bottle's Oat Milk Drinks Feature Collagen, Nootropics & More
The sheer popularity of oat milk creates an instant selling feature when the plant-based milk alternative is added to a ready-to-drink beverage but Pop & Bottle’s oat milk lattes are... MORE
Nootropic Performance Energy Drinks
Nootropic Performance Energy Drinks
The ZRO by IGNITE Beverages Come in Four Flavor Options
The ZRO by IGNITE beverages are a new range of drinks from the Dan Bilzerian-owned brand that aims to deliver a performance-enhancing experience that’s perfect for consumers who lead busy... MORE
Buzzy Non-Alcoholic Beverages
Buzzy Non-Alcoholic Beverages
Sun Chaser's Caffeine-Free Drinks are Enhanced with Nootropics
As consumers’ drinking habits shift, more people are looking for non-alcoholic beverages that will still provide some sort of a light buzz. Sun Chaser sets itself apart as a brand that makes... MORE

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