Trend cluster
Category

Hautomobile
Influence

Consumer electronics take on a sedan-inspired form and function.

Auto-Inspired WatchesCar Grille GadgetsSide View Beat BlastersLuxury Automaker Sound SystemsCar-Shaped USB Hubs

Trend

What is the Hautomobile Influence trend?

Hautomobile Influence: Appealing to a love for one’s vehicle, consumer electronic brands are extending car pride beyond the garage with designs that resemble automobile components. As cars remain a status symbol despite economic uncertainty, automobile-inspired accessories help owners show pride and oglers obtain a tangible taste of luxury.

Trend themes

Themes within the Hautomobile Influence trend

Three behaviours holding the trend together
01

Automobile-Inspired Designs

Consumer electronic brands are creating automobile-inspired designs to extend car pride beyond the garage.

02

Luxury Branded Products

High-end brands, such as Porsche and Maserati, collaborate with non-automotive companies to develop luxury-branded products.

03

Auto-Themed Tech Accessories

Auto-themed tech accessories are becoming increasingly popular, allowing car enthusiasts to express their love for vehicles in unique ways.

Industry implications

What the Hautomobile Influence trend means for industry

Where the trend changes the playbook
For

Consumer Electronics

Consumer electronic brands are incorporating automobile-inspired designs into their products to cater to car enthusiasts.

For

Luxury Goods

Luxury car companies are collaborating with non-automotive companies to expand their product offerings and increase brand recognition across industries.

For

Automotive Accessories

Auto-themed tech accessories are becoming a popular niche market for consumers who want to express their love for vehicles in unique ways.

Trend signals

Trend signals for Hautomobile Influence

Trend score 3.9 out of 10, from popularity 49%, activity 61%, freshness 8%.

Popularity49%
Activity61%
Freshness8%
Audience
90%Men
10%Women
  • Gen Alpha (not a primary audience)
  • Gen Z
  • Millennial
  • Gen X
  • Boomer (not a primary audience)
Market
North America
Europe

Evidence

Examples of the Hautomobile Influence trend

8 featured examples from Apr 30 to Nov 28, 2013
Auto-Inspired Watches
CategoryFashion

Auto-Inspired Watches

URWERK's UR-110PTH Signals When to Change the Oil

Disruptive Innovation Opportunity: Incorporating automotive-inspired design elements and functionalities into high-end watches, catering to enthusiasts and collectors.

Car Grille Gadgets
CategoryAutos

Car Grille Gadgets

The Audi Concept Projector Assumes the Streamlined and Flashy Face of a Vehicle

Automakers can explore new revenue streams by licensing their design elements to other industries such as electronics.

Side View Beat Blasters
CategoryAutos

Side View Beat Blasters

The Mirror Boombox is Designed to Look Like a Piece of the Mini Cooper

Companies can create a range of innovative audio products that appeal to consumers in search of unique designs and features.

Luxury Automaker Sound Systems
CategoryAutos

Luxury Automaker Sound Systems

The 805 Maserati Edition Speakers are for Audiophiles and Gearheads

High-end car manufacturers collaborating with audio companies to offer unique sound systems to their customers.

Car-Shaped USB Hubs
CategoryTech

Car-Shaped USB Hubs

These Extra USB Ports Can Seat Passenger-Shaped Flash Drives

Creating fun and unique tech accessories like car-shaped USB hubs and person-shaped USB drives can attract a younger and more expressive tech-savvy audience who crave different ty…

Car Part Chronometers
CategoryAutos

Car Part Chronometers

The Porsche 911 Tabletop Clock Looks Like it was Snatched from the Dashboard

The home decor industry can leverage the trend of dashboard-inspired clocks to disrupt the market by offering unique, automotive-inspired timepieces.

Stylish Small Car Docks
CategoryArt & Design

Stylish Small Car Docks

This MINI Cooper iPod Docking Station Will Charge Your Device as it Plays

The automotive accessories industry can harness the trend of stylish small car docking stations to meet the demand for convenient, integrated entertainment solutions in vehicles.

Car-Inspired Tress Tamers
CategoryAutos

Car-Inspired Tress Tamers

The L-Auto Hair Dryer Mimics a Vehicle Through Mechanics and Aesthetics

Haircare industry can explore new opportunities to create automotive-inspired hair appliances.