Category
Autos
Racing Homage
Trend cluster
Category
Auto Connectivity
Accelerated
Connectivity moves beyond WiFi to provide streamlined accessibility.
3.0
Trend score
Trend
What is the Auto Connectivity Accelerated trend?
Auto Connectivity Accelerated: Moving beyond a simple WiFi connection, players in the automobile industry are turning to additional connectivity options for heightened tech integration. Allowing for streamlined communication between cars, integrated payment systems and smart driving capabilities, auto companies and start-ups are seeking to not only heighten tech accessibility in-car, but also provide an all-around streamlined experience for the driver.
Trend themes
Themes within the Auto Connectivity Accelerated trend
Three behaviours holding the trend together01
Advanced Automobile Connectivity
Auto companies and start-ups are exploring additional connectivity options such as integrated payment systems and smart driving capabilities for a seamless tech experience in the car.
02
Streamlined Automobile Services
Startups like Carpathy are disrupting the automobile service marketplace by adding refinement and standardization through technology for a hassle-free experience.
03
Wearable-Connected Auto Software
Innovative startups like High Mobility are enabling a completely connected driving experience through wearable-connected auto software, integrating gadgets like FitBit to provide haptic feedback to drivers.
Industry implications
What the Auto Connectivity Accelerated trend means for industry
Where the trend changes the playbookFor
Automobile
The automobile industry is introducing advanced connectivity options and services to meet the increasing demands of modern-day consumers.
For
Technology
Technology continues to revolutionize automobile connectivity, offering innovative solutions and disruption to the industry.
For
Startup
Startups are providing refined and specialized services, disrupting the traditional automobile service model and integrating technology for a seamless experience.
Workshop question
How could you integrate technology to provide a more streamlined experience for your consumers?
Trend signals
Trend signals for Auto Connectivity Accelerated
Trend score 3.0 out of 10, from popularity 36%, activity 47%, freshness 8%.
Popularity36%
Activity47%
Freshness8%
Audience
50%Men
50%Women
- Gen Alpha (not a primary audience)
- Gen Z
- Millennial
- Gen X
- Boomer (not a primary audience)
Market
North America
Europe
Evidence
Examples of the Auto Connectivity Accelerated trend
5 featured examples from Dec 5, 2015 to Mar 16, 2016CategoryAutos
Connected Car Concepts
This BMW Concept Lets You Stay Connected Without Drowning in Information
Automotive manufacturers and technology companies can collaborate to integrate high-tech driver-display features in vehicles.
CategoryAutos
Connected Multimedia Vans
The Bespoke 144 Sprinter Van Offers Multiple Video Sources
As customers seek luxurious and personalized vehicles, the automotive industry could focus on the development of more high-end vehicles with advanced multimedia capabilities.
CategoryAutos
Wearable-Connected Auto Software
High Mobility is an Auto Startup Enabling Entirely Connected Cars
High Mobility's wearable-connected auto software is disrupting the traditional concept of automobiles as purely physical machines.
CategoryAutos
Streamlined Automobile Services
Carpathy is Bringing Refinement to the Indian Auto Industry
Carpathy's managed marketplace provides disruptive innovation opportunities for service centers to offer standardized packages, transparent pricing, and convenient service options.
CategoryAutos
Supremely Connected SUVs
The Opel Mokka X Features Loads Of Infotainment and Connected Features
The automotive industry can benefit from embracing the trend of connected vehicles and integrating advanced infotainment systems.
