Artsy Influencer

Implications - Though social media has become an artistic platform in itself, influencers who dominate these realms are increasingly entering more traditional artistic spaces. The infusion of film, digital, fashion, and social media allows these influencers to transform these spaces to suit their own needs and platforms, while making artistic messaging more palatable for young consumers more accustomed to social media platforms than traditional art forms.

Workshop Question - How can your brand better leverage the creative skills of influencers, and not just their number of followers?