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Artsy Influencer

Influencers enter more traditional artistic realms

Implications - Though social media has become an artistic platform in itself, influencers who dominate these realms are increasingly entering more traditional artistic spaces. The infusion of film, digital, fashion, and social media allows these influencers to transform these spaces to suit their own needs and platforms, while making artistic messaging more palatable for young consumers more accustomed to social media platforms than traditional art forms.
SCORE 7.1
Popularity
Activity
Freshness
Megatrends
Patterns
45,317 Total Clicks
Oct 17 - Feb 18
This Year and Warm
Art & DesignSocial Media
Featured Examples
Virtual Fashion Influencers - Miquela Sousa is Instagram's First Virtual Fashion Icon
SCORE 8.7
This Year and V. Hot 4,835 Clicks Pub: Feb 6, 18
Virtual Fashion Influencers
Miquela Sousa is Instagram's First Virtual Fashion Icon
Miquela Sousa is a nineteen-year-old half-Brazillian, half-Spanish model and singer, whose presence is contained exclusively online on Instagram as she is the first virtual fashion influencer.... [More]
Influencer-Driven Fashion Lines - H&M's /Nyden Line Taps Popular Media Influencers
SCORE 6.6
This Year and Warm 767 Clicks Pub: Jan 3, 18
Influencer-Driven Fashion Lines
H&M's /Nyden Line Taps Popular Media Influencers
In an attempt to continue to appeal to a Millennial consumer, H&M has announced a new clothing line called /Nyden, which will be designed in collaboration with various influencers, from an... [More]
Live-Created Beauty Campaigns - Rihanna & Sephora Invited Fans to Make a Film at Fenty's Playground
SCORE 7.5
This Year and Warm 616 Clicks Pub: Oct 27, 17
Live-Created Beauty Campaigns
Rihanna & Sephora Invited Fans to Make a Film at Fenty's Playground
To support the launch of Rihanna and Sephora’s makeup line, Fenty Beauty, fans gathered at the central Callao Square in Madrid, Spain, to enter ‘Fenty Beauty’s Playground.’ On-... [More]
Vertical-Format Short Films - Facebook Challenged a Series of Influencers to Make Vertical Films
SCORE 5
This Year and Average 167 Clicks Pub: Jan 26, 18
Vertical-Format Short Films
Facebook Challenged a Series of Influencers to Make Vertical Films
As much as vertical films are often criticized for wasting screen space that will only be filled by blank black bars, videos that are shot vertically have the potential to be the future of social... [More]
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