Trend cluster
Category

Digital
Decor

Wallpaper designs are infused with hi-tech elements for renewed appeal.

Life-Saving WallpaperVivid Virtual WallpaperWindows Error ArtMagical Morphing DecorGlistening Wall Decor

What's Happening

What is the Digital Decor trend?

Digital Decor: The classic interior design staple, wallpaper, is getting a technological overhaul. LED lights, heat-sensitivity and other hi-tech elements are breathing life into traditional décor, creating space that is both aesthetically cool and provides functionality. Whether hi-tech or technology-themed, home décor is seeing a new direction, one that lets consumers turn the online world into reality.

Trend themes

Themes within the Digital Decor trend

Three behaviours holding the trend together
01

Hi-Tech Wallpaper

Traditional wallpaper designs are infused with hi-tech elements such as LED lights, heat-sensitivity and other functional features, creating space that is both aesthetically pleasing and functional.

02

Customizable Wallpaper

Digital wallpaper designs that can be customized, precise computer-printed interior veneers that have UV-resistant pigment with a dynamic and effervescent appearance become all the more captivating up close.

03

Social Media-Inspired Wallpaper

Creating Real-Life Facebook Wall or interior decor inspired by a common error experienced with Microsoft Windows, using captivating wallpaper designs that add a touch of social media savvy.

Industry implications

What the Digital Decor trend means for industry

Where the trend changes the playbook
For

Home Decor

The innovations in hi-tech and customizable wallpaper designs provide disruptive opportunities in the home decor industry.

For

Digital Printing and Design

The creation of customizable digital wallpaper may provide opportunities in digital printing and design, as well as interior design.

For

Art and Technology

The growing trend of technology-infused designs in interior decor provides opportunities to bridge the gap between art and technology.

Trend signals

Trend signals for Digital Decor

Trend score 5.4 out of 10, from popularity 70%, activity 83%, freshness 8%.

Popularity70%
Activity83%
Freshness8%
Audience
50%Men
50%Women
  • Gen Alpha (not a primary audience)
  • Gen Z
  • Millennial
  • Gen X (not a primary audience)
  • Boomer (not a primary audience)
Market
North America
Europe
Asia-Pacific