Proving that different cheeses call for different marketing strategies, these examples of cheese branding and packaging highlight a variety of innovations within the dairy industry.
While many brands adhere to the progression of artisan-inspired branding that aligns the product with ideas regarding traditional and heritage, others aim to position their product as an elegant and refined indulgence. With some brands even employing tactile packaging infused with a sense of whimsy, there are clearly varying audiences to which each product is being marketed.
Brown paper packaging with typographic designs elevate the product to farmer's market status, inspiring feelings of trustworthiness and familiarity in the product. Conversely, sleek, futuristic packaging like that which turns to astronomy for inspiration seek to highlight the customer experience as one of otherworldly elegance.
35 Examples of Cheese Branding
From Heritage Cheese Branding to Package-Inspired Merchandising:
Rebecca Byers — Aug 28, 2015 — Lifestyle
34
Package-Inspired Merchandising
This Laughing Cow Cheese Retail Display Replicates its Packaging
33
Artisanal Dairy Displays
The Fresh St. Farms Store Boasts Rustic Deli and Cheese Counters
32
Revolving Butter Packets
This Butter Packaging Reveals the Product with a Rotating Compartment
31
Graphical Rural Packaging
This Cheese Branding Reflects the Product's Freshness and Quality
30
Cheesy Typographic Branding
Gruia Cheese Packaging Uses Yummy Dairy Goods to Spell What's Inside
29
Slicing Dairy Containers
Captain John Cheese Packaging Integrates a Blade and a Cutting Board
28
Rustic Condiment Packaging
O Melhor do Ribatejo's Branding Celebrates Portuguese Traditions
27
Heritage Cheddar Packaging
Maffra Cheese Company Produces Well-Packaged Gourmet Cheese
26
Kid-Friendly Dairy Packaging
This Packaging for Tesco Soft Cheese is Nursery Rhyme-Inspired
25
Contoured Munchies Merchandizing
La Fromagerie Branding Markets More Than Holey Cheese
24
Rustic Vegan Packaging
Treeline Treenut Cheese Boasts Sleek Sophisticated Packaging
23
All-In-One Cheese Displays
This Food Display Stand Addresses Sampling, Storage & Display
22
Refined Cheese Pop-Ups
The Castello Pop-Up Stores Will Visit Europe, UK and the US
21
Mandala-Like Cheese Branding
Branding for Garrotxa Cheese Wheels Have a Stained Glass Pattern
20
Undulating Dairy Branding
Violet Hill Farm Cheese Packaging Emulates the Cows' Grazing Landscape
19
Animalistic Cheese Cradles
Little Twig Farm's Cheese Packages Are Playfully Presented
18
Dual Purpose Packaging
Juan Regueiro Crafts a Cheese Container that Doubles as a Cutting Board
17
Celestial Cheese Branding
Lactica Dairy Packaging Assumes a Milky-Way-Inspired Identity
16
Plant-Based Plastic Packaging
These Cheese String Snacks Come in Eco-Friendly Bio Packaging
15
Delectable Dairy Packaging
Frank Aloi Develops the Devine Dairy Brand
14
Cheesy Mousetrap Merchandizing
Victor Cheese Wedge Packaging Masquerades as Mouse Food
13
Heart-Shaped Cheese Branding
Elmwood Revamps Anchor Cheddar with a Comforting Design
12
Maturing Dairy Packaging
A Special Carton for Ripening Cheese Enhances the Flavor Prior to Sale
11
Basic Dairy Branding
Round Paper Cheese Labels and Fabric Swathing Are Effective Artisan Packaging
10
Naturalistic Cheese Wheel Branding
Trikata's Wheel of Cheese Suggests Closeness to Nature
9
Processed Cheese Displays
These La Vache Qui Rit Displays Accentuate the Brand Mascot's Femininity
8
Fairytale Cheese Packaging
Cheese Fables' Cheese Packaging Design is Inspired by a Classic Story
7
Animal Print Branding
Saloio Cheese Packaging Wears the Skin of its Livestock Source
6
Savory Cottage Cheeses
Hood's Cucumber Dill Flavored Cottage Cheese is an Innovative Award Winner
5
Bold Blue Cheese Branding
Blacksticks Blue Packaging has Clean-Cut Graphics
4
Doodled Bovine Branding
This Drawn Dairy Packaging Has a Humorous and Artisanal Character
3
Drawing Utensil Dairy Snacks
The ‘Crayola Crayon String Cheese’ is Great for Back to S
2
Moon Phase Cheese Packaging
Tim Sumner Draws Inspiration From Nursery Rhyme for Snazzy Branding
1
At-Home Cheese Kits
Furlotti&C's Cheese Platter Provides a Party-Sized Taste of Italy
Related Ideas
Package-Inspired Merchandising
This Laughing Cow Cheese Retail Display Replicates its Packaging
Experiential Retail Booths
This Dairy Retail Booth Design is an Escape Within the Grocery Aisle
Grilled Ramen Sandwiches
This Grill Cheese Creatively Substitutes Bread Slices for Ramen Noodles
Artisanal Dairy Displays
The Fresh St. Farms Store Boasts Rustic Deli and Cheese Counters
Pie Chart Packaging
Bags of This Nutritious Soup Break Down Their Food Group Contents into Slices
Portable Yogurt Packaging
Ugo Offers an Easy-to-Eat Yogurt to Go Container and Spoon
Ice Cream Displays
The King's Brand Provides an In-Store Carnival Experience
PMS Ice Cream
Three Creamy Desserts Speak to Moody Women During That Time of the Month
Graphical Rural Packaging
This Cheese Branding Reflects the Product's Freshness and Quality
Surreal Retail Display Museums
This Hermes Window Display is Made Using a Colorful Paper Medium
Healthy Sandwich Boxes
Lifestyle Foods' Grab-and-Go Line Makes Eating Right Easy
Farm-Inspired Chocolate Displays
Milka Promotes Its Natural Ingredients with a Rustic Brand Design
Sustainable Carton Packaging
The Tetra Pak and Valio Carton Package Design is Fully Renewable
Shipping Yard Shop Designs
The Nendo Backyard Store was Inspired by a Playful Commercial Rear Lot
Recyclable Retail Shelving
Trumari's Eco-Friendly Retail Display Solutions are Vibrant and Compact
Bold Yogurt Displays
Yoplait Singles Out Natural Ingredients with Strawberry Signage
Delicious Therapy-Alternative Tees
This Pyknic Tee Suggests You Self-Medicate with Ice Cream
Urban Development Pop-Ups
The Okomeya Rice Shop is Aiming to Revitalize This Shopping Street
Kid-Friendly Dairy Packaging
This Packaging for Tesco Soft Cheese is Nursery Rhyme-Inspired
Sophisticated Dairy Packaging
Buf Creamery Offers Sleekly Branded Organic Buffalo Mozzarella
Experiential Co-Branded Retail
AwesomenessTV and STORY Team Up for a Pop-up Retail Experience
Rustic Vegan Packaging
Treeline Treenut Cheese Boasts Sleek Sophisticated Packaging
Realistic Retail Mannequins
JC Penny's Retail Display Mannequins Reflect Diverse Body Types
Crowdfunded Local Food Platforms
Credibles Lets You Prepay for Food and Invest in Your Community
Bovine Dairy Branding
Animal Yogurt Packaging is Visually Appealing and Totally Playful for Kids
Charismatic Timber Cafes
The Coffee Cake Cafe in Russia Boasts a Quaint Wooden Interior
Subtle Dairy Branding
The Aplos Brand Boasts Stylish Minimalist Dairy Packaging
On-the-Go Snack Packaging
Portable Breakfast Products Make the Most Important Meal of the Day Easy
Snowman-Building Scoopers
The Showvel Gathers Powder into Spheres to Form Frosty Efficiently
Conceptual Dairy Displays
This Colorful Milk Display Case was Designed with the Shopper in Mind
Digital Easter Displays
Harrods and Faberge Team Up for an Interactive Egg Installation
Paper Retail Fixtures
The Camper Stockholm Store Features White Podiums to Display Product
All-In-One Cheese Displays
This Food Display Stand Addresses Sampling, Storage & Display
Yogurt Food Trucks
Yogurty's Froyo Brings Its Service to the Streets for Fun Interaction
All-Natural Homemade Cosmetics
Evy Jo and Co is a Chic Montreal-Based Natural Skincare Range
Refined Retail Designs
The New Zens Lifestyle Store in Amsterdam Boasts an Intricate Interior
Modern Nordic Restaurants
The Yogurt Shop Focuses on Minimalism to Mimic Its Food Focus
Quirky Craft Branding
Vocation Introduces a Line of New Craft Beers with a Bold Brand Identity
Digitized Stained Glass Windows
Shiseido’s Interactive Store Display Draws Consumers In
Mandala-Like Cheese Branding
Branding for Garrotxa Cheese Wheels Have a Stained Glass Pattern
Sustainably Packaged Malbec
The Eco Wine is Made Out of 100% Organic Grapes From Argentina
Enticing Dairy Stalls
This Dairy Product Display Resembles the Food It Pairs Well With
Fine Art Fragrance Packaging
The Thymes Studio Collection Exudes Elegance
Viking-Branded Snacks
This Peanuts Packaging Design is Cartoony and Scandinavian-Inspired
Gourmet Mayo Shops
The Brooklyn Empire Mayonnaise Store is Definitely Niche
Baking Bling Accessories
This Diamond Cookie Cutter from Etsy’s Printmeneer Shop is 3D-Printed
Savory Snack Bars
The Mediterra Nutrition Bars Feature a Holistic Packaging Design
Dippable Cookie Snacks
Hershey's Snacksters Combine Cookie Sticks with a Chocolate Dip
Squeezable Yogurt Packaging
The Cheerpack Yogurt and Dairy Packages are Convenient For Children
Yogurt Cap Containers
This Yogurt Cup Concept Imagines Containers as Tiny Hats
Pictured Spray Paint Cans
Concept Packaging for Krylon Features Photographic Symbols of Hawaii
Cream Cheese Retail Displays
These Point of Purchase Materials are to be Strategically Placed
Aquatic Couture Displays
This Hermes Window Display Boasts Water-Themed Imagery
Flavored Milk Rebrands
This Flavored Milk Rebrand for Anchor Boasts a Modern New Look
Animalistic Cheese Cradles
Little Twig Farm's Cheese Packages Are Playfully Presented
Herbal Yogurt Branding
This Plastic Yogurt Packaging Design Features the Brand's Cat Mascot
Plant-Based Cartons
This Sustainable Packaging Design is Made from Sugar Cane and Wood
Wholesome Kinder Yogurt
The Happy Family Organic Baby Greek Yogurt is Healthy and Hearty
Reusable Milk Bottles
The Straus Family Creamery Sells Dairy Products in Sustainable Containers
Creamy DIY Dessert Pops
The A Beautiful Mess Brown Butter Popsicles Incorporate Rich Dairy
Portable Yogurt Displays
This iOGO Demo Table is a Perfect Way to Introduce New Flavors in Store
Refreshing Frozen Ciders
Kopparberg Has Announced the Release of a Frozen Cider Pouch
Soft Drink Dairy Makeovers
Coca-Cola Released a Line of Premium Milk Beverages with Extra Benefits
Taco-Inspired Burgers
Del Taco's Taco Burger Swaps a Taco for Burger Buns
Heart-Shaped Cheese Branding
Elmwood Revamps Anchor Cheddar with a Comforting Design
Artisanally Crafted Spirits
Widow Jane Offers Crafted Bourbon That Goes Down Smooth
Typographic Dairy Containers
This Milk Packaging Marks Traditional Products with Modernized Type
Canned Biscuit Branding
Vintage-Inspired Cookie Tins Contain a Nostalgic Strategy
Sun-Drenched Snack Branding
This Tortilla Chip Branding for Tesco's is Refreshing and Bright
Greek Yogurt Retail Displays
These Bata SA Retail Displays Minimize the Use of Floor Space
Maturing Dairy Packaging
A Special Carton for Ripening Cheese Enhances the Flavor Prior to Sale
Basic Dairy Branding
Round Paper Cheese Labels and Fabric Swathing Are Effective Artisan Packaging
Naturalistic Cheese Wheel Branding
Trikata's Wheel of Cheese Suggests Closeness to Nature
Processed Cheese Displays
These La Vache Qui Rit Displays Accentuate the Brand Mascot's Femininity
Boozy Patriotic Poptails
This Festive DIY Red, White and Blueberry July 4th Popsicle is Boozy
Dinosaur-Inspired Desserts
You'll Want to Take a Chomp Out of the Jurassic Dairy Queen Blizzard
Fairytale Cheese Packaging
Cheese Fables' Cheese Packaging Design is Inspired by a Classic Story
Sheep Milk Ice Cream
Moois is a Dairy Ice Cream That Offers an Alternative to Cow's Milk
Fast Food Mashups
Burger King Introduces Poutine a la Burger for Its Canadian Market
Festive Pie Packaging
This Packaging from the Butler's Pantry is Festive and Funny
Savory Cottage Cheeses
Hood's Cucumber Dill Flavored Cottage Cheese is an Innovative Award Winner
Whey Superfood Powders
Australia's Isowhey is Packed with Powerful Ingredients
Oat-Based Milks
Oatly's Oat Drinks Appeal to Those with Allergies and Lactose Intolerance
Water Buffalo Ice Cream
Double 8 Dairy Gelato is Made from a Different Kind of Milk
Absinthe-Infused Men's Cosmetics
This Wormwood Absinthium Cream is Entirely Naturally Derived
Pancake Taco Hybrids
Mr. Breakfast's Indulgent Recipe is Infused with Eggs and Bacon
Healthy Frosty Milkshakes
This DIY Wendy's Frosty Tastes Just as Good as the Real Thing
Blended Superfood Oils
Coromega's 'Be Bright' Combines a Number of Super Healthy Oils
Boozy Avocado Popsicles
These Fruit Popsicle are Made with Tequila and Avocado
Wrapped Tortilla Burgers
Tabu's Crunchwrap Burger Replaces Traditional Buns with Mexican Flatbread
Cinnamon Carrot Fries
This Appetizer Recipe is a Healthier Alternative to the Common Bar Snack
Savory Chip Cheesecakes
Guy Fieri's Cheesecake Challenge is a Medley of Junk Food
Automated Cooperative Dispensaries
This Greek Milk Vending Machine is Powered by a Dairy Co-op
Sharable Brie Skewers
This Baked Brie Appetizer Will Impress Party Guests
Bite-Sized Breakfast Appetizers
Denny's Pancake Puppies are Delightfully Tiny
Provincial Wine Packaging
This Charming Wine Packaging Design is Perfect for Lazy Summer Picnics
Candy-Flavored Dairy Drinks
The Old Recipe Jellybean Milk is a Sweet Alternative to Chocolate Milk
Patriotic Icebox Cakes
This Memorial Frozen Dessert Cake is a Great July 4th Recipe to Try
Tortoise Serving Dishes
The Turtle Chip and Dip Server is Perfect for a Beach Barbecue
Healthy Chocolate Sauces
This DIY Chocolate Sauce is Completely Dairy-Free
Almond Butter Ice Cream
This Healthy Homemade Banana Ice Cream is Easy to Make Any Time of Year
Organic Convenient Baby Food
Baby Gourmet's Natural Organic Baby Food is Delicious
Nacho Party Packs
Sunsnacks Provides Its Tortillas and Cheese in a Shareable Box
Nutty Gluten-Free Breakfasts
The Unexpected Guest's Gluten Free-Style is Comical and Wholesome