Contoured Munchies Merchandizing

La Fromagerie Branding Markets More Than Holey Cheese

Although few people would have a problem eating straight cheese by the wheel, the delectable dairy edible is best enjoyed with complementary side dishes. La Fromagerie branding tells the gouda enthusiast that this shop acknowledges the need for olives and chorizo as well.

The yummy store is stocked full of garnishes, conserves, crackers and more that can complete your wine and cheese platter. Graphic designer Yotam Bezalel communicated this extensive offering by creating a delightful logo out of the scrumptious snacks. A white image of Swiss cheese is cut out from a cheddar-colored background, surrounded in silhouettes of other delectable eats. The scrumptious image of La Fromagerie branding has been adopted into the paper bag packaging, the information pamphlets, the stationery and the carte du jour.

Complementary Platters
Opportunity to create complete meal products that pair well with cheese and other dairy products.
Gourmet Snack Branding
Opportunity to create innovative branding concepts for gourmet garnishes, preserves, and crackers.
Visual Marketing Design
Opportunity to develop visually engaging logos and packaging designs that capture the essence of complementary snacks.

Industries Being Reshaped

Food and Beverage
Opportunity to introduce new products for wine and cheese platter lovers.
Design and Branding
Opportunity to offer branding and graphic design services to gourmet snack businesses.
Marketing and Advertising
Opportunity to assist food businesses in developing visual marketing content for print and digital platforms.
SCORE
3.0 out of 10
GENDER
30% Men70% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 71%
Activity 12%
Freshness 8%

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