Alongside of classic sports and workout activities, the top August 2016 fitness ideas cater to niches with of-the-moment themes that involve celebrity influencers, global sporting events and popular anime games. These unique fusions of health, wellness and entertainment are encouraging for non-athletic consumers who want to try a new form of physical activity.
This year's Summer Olympics inspired the creation of VR sports experiences from Samsung, as well as pop-up sports shops that will help visitors learn a little bit more about the history of the iconic sporting event.
With the rise in popularity of Pokémon Go as a global phenomenon, there's been a 'Pokérun' created by Virgin Active in order to help the people of London, England stay fit, while also capturing as many Pocket Monsters as they can.
Top 45 Fitness Trends in August
From High-Tech Squash Games to Wearable Swimming Systems:
Laura McQuarrie — Aug 28, 2016 — Lifestyle
45
Supportive Sock-Like Sneakers
These Stylish Nike Sneakers Expand and Contract in All Directions
44
Affordable Fitness Trackers
The Garmin Vívofit Fitness Band is Simple, Long-Lasting and Motivating
43
Infinity Sport Scarves
The 'Hooded Infinity Sport Towel' Lets Gym-Goers Carry Towels with Ease
42
Bespoke Fitness Equipment
PENT. Creates Luxury Fitness Ware That Beautifies Gyms
41
Resuscitated Running Shoes
These Nike Running Shoes Revisit Classic Sportswear Constructions
40
Two-In-One Sports Bottles
Duothirst is the First Reusable Bottle That Can Hold Two Drinks At Once
39
Anti-Weight Loss Fitness Bloggers
This Instagram Fitness Blogger Shows That Scales are Irrelevant
38
Children's Sports Program Campaigns
This Soccer Campaign Encourages Community Interaction
37
Sprinter-Made Athletic Shoes
Olympian Allyson Felix Had a Hand Creating a Special Nike Design
36
Multisport GPS Watches
The Suunto Spartan Ultra Watch is Designed For Versatile Athletes
35
Athletic Training Cabins
The 'Summer Sport' Cabin Makes Training at Home Easy for Amateur Athletes
34
Travel-Friendly Sportswear
Kim Jones Collaborated with Nike for a Line Designed for Rio Athletes
33
Spectacular Soccer Apparel
The New Liverpool Home Kit Promises Optimum Performance and Style
32
Supportive Sports Bras
The New Nike Pro Bra Collection is Suitable For Every Body Type
31
Cut-Out Pilates Socks
These Gripped Socks Have a Fashionable and Athletically Inclined Design
30
Vitamin-Delivering Fitness Wearables
STYR Labs' System Tracks Eating and Delivers Nutrition Items
29
Snazzy Soccer Apparel
The New Barcelona Away Kit Features Flashy Shades Of Purple and Pink
28
Refreshed Signature Shoes
The Kevin Durant Signature Shoe Celebrates the Player's New Team
27
Lightweight Ventilated Shoes
This Lightweight Shoe Blends Flyknit Construction With Air Max Design
26
Geometric Shoe Exteriors
Adidas' Polygon Pack Features Classic Styles with a Twist
25
Olympic-Inspired Sports Shops
This Sports Pop-Up Shop is an Extension of a Museum Exhibition
24
Modest Muslim Sportswear
The Gerak Plus Label Offers Modest Apparel for Active Muslim Women
23
Record-Breaking Fitness Classes
Müllerlight Created the World's Largest Exercise Ball Workout
22
Athletic Female Empowerment Ads
Nike's New Ad Features an All-Female Cast of Indian Athletes
21
Olympian VR Experiences
Samsung Users Will Be Able to See the Olympics in Virtual Reality
20
Feminine Health Trackers
The Bellabeat Leaf Tracks Women's Health and Helps Manage Stress
19
Incentivized Fitness Apps
The Earthmiles App Rewards Users With Redeemable Miles
18
Aerodynamic Cycling Bodysuits
3D Printing and Wind Tunnel Technology Was Used for This Bodysuit
17
Magisterial Soccer Shoes
This New Nike Magista Soccer Shoe Promises Next-Level Performance
16
Ceremonial Athletic Jackets
These Nike Team Jackets Are Designed For Medal-Receiving Olympians
15
Performance-Boosting Baseball Cleats
The Nike Zoom Trout 3 Shoes Maximize Baseball Performance
14
VR Swimming Lessons
Children Can Overcome Their Fear of Water with This New Program
13
Gamified Anime Marathons
Runners Can Play 'Pokémon Go' at Virgin Active's 'Pokérun'
12
Baby-Centric Yoga Mats
Magic Carpet Yoga Mats' 'Happy Baby' Collection Targets Active Parents
11
Spiked Sprinting Shoes
These Nike Shoes Are Designed For Jamaica's Shelly-Ann Fraser-Pryce
10
Condom-Made Sportswear
SKYN Condoms and Sid Lee Used Condom Material to Develop a Jumpsuit
9
Wearable Swimming Systems
The Marlin System Offers Detailed Analysis Of Your Swims
8
Olympic-Inspired Watch Bands
Apple Released National Flag Watch Bands, But Only In Rio
7
Professional Sports Partnerships
The NBA and Tissot Partnerd to Create a New Shot Clock
6
Athletic Rave Classes
The BeLive Fitness Movement Turns Workouts Into a Dance Party Atmosphere
5
App-Based Gym Accessories
The Monkii Bars 2 is a Gym and Personal Trainer that Goes Anywhere
4
High-Tech Squash Games
interactiveSquash is an Active Video Game Inspired by Sports
3
Celebrity-Branded Workouts
Serena Williams & Kevin Hart Team Up for a Nike App Workout
2
Gamified Motivation Apps
Proof! Lets Users Complete Goals While Competing with Peers
1
All-Encompassing Competition Apps
The WhozTop App Lets Users Participate in Themed Challenges
Related Ideas
Muscle Growth-Tracking Devices
The 'FITTO' Training Improvement System Tracks Progress
Connected Micro-Weighted Vests
OMORPHO Upgrades Its Revolutionary Sports Training Design
Perspiration-Analyzing Fitness Trackers
The 'AbsolutSweat' Sweat Fitness Tracker is Advanced
Sporty NFT Wearables
Adidas Originals Debuted a Collection of Blockchain-Based Virtual Wearables
Inclusive AI Trainings
Asics is Retraining AI on What Healthy People Look Like
Colorful Athleisure Essentials
Jill Yoga’s Athleisure Line is Colorful, Cozy, & Performance-Driven
AI-Powered Boxing Bags
The Bhout Bag Fuses Elements of Fitness and Gaming
Space-Conscious Exercise Kits
The Conceptual 'SUMMER' Home Fitness Kit is All-in-One
Strength Training Wearables
Whoop's Strength Training Feature Measures a Workout's Muscular Load
Fitness-Focused Baby Strollers
Peloton Instructor Robin Arzón & Baby Jogger Launched a Stroller
In-Store Mixed-Reality Gyms
Meta Quest and Puma Created the World's Smallest Gym
Hand-Worn Athlete Smart Displays
The 'zIng' Hand-Worn Smart Display by Anuj Pate is Intuitive
Cartoon-Inspired Running Shoes
PUMA Unveils a New Pokémon-Inspired Footwear Collection
Healthy Habit-Promoting Wearables
The Samsung Galaxy Watch6 Has a Rotating Bezel
Reinvented Fitness Design Exhibitions
Technogym Hosts the Design to Move Exhibition
NFT Fashion Runways
Vivienne Tam AW23 Fused Physical & Digital Elements
Metaverse-Focused Exercise Machines
The Fuzelo Metaverse Total Body Gym Features Yoga and Pilates
Cross Sports Athletic Wear
The Reigning Champ x Racquet Magazine Line Arrives in Time for Summer
Collaborative Sporty Fall Fashion
Nike and Bode Join Forces on the Bode Recreation Capsule
AI Personal Trainers
Workout Tools Offers a Personalized Approach to Fitness
Activewear-Branded Smartphones
The Conceptual Adidas FOG Phone Highlights the Three Stripes Logo
Fitness-Focused Coffee Shops
GymNation Launched the World's First Fit-Café Concept
Interactive Phygital Hoodies
Beyond Dropped Three Hoodies with Physical & Digital Elements
Inclusive Streamlined Activewear
Knix Recently Debuted the Move For You Activewear Collection
Sporty Collaborative Graphic Streetwear
Off-White and Nike Continue to Work in Collaboration
Gen Alpha Fitness Influencers
ASICS' Little Reminders Inspires Adults to Make Movement Joyful
Historic Fashion Try-Ons
The Design Museum's London Fashion Exhibition Integrates AR Mirrors
Hybrid Fitness Smartwatches
The Moto Watch 40 Strikes a Balance Between Device Styles
Garden-Themed Activewear Capsules
MoveActive's Garden Party Collection is Eye-Catching
Multi-Functional Compact Fitness Tools
The Conceptual CARVE1 Sportsball is Compact & Versatile
Health-Tracking Smart Rings
The 'Helio Ring' Monitors Exercise, Sleep and Health Metrics
Lifestyle Activity Tracking Apps
The 'Timeline It' App Tracks Virtually Any Activity or Event
Creative-Focused Sportswear Campaigns
adidas Celebrates Creativity with Ama Qamata and Dee Koala
Smart Stride-Sssisting Wearables
Hurotics H-Fit Fixes Your Stride for Training Athletes
Brazilian Women's Fitness Collections
Trinys Extends Its Offerings to the US Market
Plogging-Friendly Sports Bands
Fountain Studio Develops a Device to Enhance Eco Running Adventures
Elderly VR Fitness Platforms
RendeverFit Merges Physical and Cognitive Fitness for the Elderly
Motion-Matching Fitness Technologies
Wondercise is Bringing Its Live Motion Matching to FIBO 2023
Gym-Focused Dating App Badges
adidas and Bumble Launch a Gym Interest Badge on the Dating App
Sneaker Digital Crossover Realms
Nike and Fortnite Join Forces on the Airphoria Digital Reality
Fashionable Performance Swimwear
Nike Swim is Launching Multiple New Styles Ahead of the Summer
Healthy Lifestyle Reward Promotions
The Chipotle No Quitters Challenge Was Created with Strava
UK Summer-Ready Sporty Fashion
Unknown London Launches a New Capsule Designed for Summer
Spatial Computing Shopping Apps
'Alo Yoga' Debuted a New App for the Apple Vision Pro
Olympic-Ready Elevated Footwear
Nike Optimizes its Air Cushioning Tech in New Range of Shoes
Trendy Metaverse Sportswear
adidas Enters the Virtual World Through a Roblox Collaboration
Interactive Activewear Metaverses
Alo Yoga Launches a Virtual Reality Shopping Experience
AMOLED Fitness Watches
PLAYFIT Debuts a AMOLED Smartwatch for the PLAYFIT Companion App
Color-Blasting AR Games
Samsung's Can You Beat the Box is an Exclusive Digital Game
Competitive Live Games
April-8 Live Game Let's Players Challenge Friends Across The Globe
Gamified Tennis Metaverses
Race to Wimbledon is a Fast-Paced Game on Fortnite
QSR Gen Z Campaigns
Chipotle Targets Gen Z with Wellness Snapchat Lens and Menu Items
Interactive Phygital Hoodies
Beyond's Phygital Fashion Capsule Can Be Tried on with AR
Performance-Ready Sporty Sub-Labels
adidas Sportswear Launches Channeling Modern Themes
Convenient Workout Devices
Twelve South Debuts Options for Enhanced Workouts with Apple Devices
Sweat Fleece Sporty Campaigns
Nike's Don’t Sweat the Tech-nique Campaign Readies for Fall 2023
Nap-Detecting Smartwatches
This Fitness Smartwatch Incorporates Naps Into Your Rest Metrics
Hyper-Personalized Wellness Apps
28 Seeks to Empower Women on Their Wellness Journey
Empowering Fitness Campaigns
Planet Fitness Dubbed Megan Thee Stallion "Mother Fitness"
Romantic Mobile Game Events
The Pokémon Go Carnival of Love Event Celebrates Valentine's Day
Celebrity-Backed Activewear Lines
Fabletics Debuts an Activewear Collection with Khloe Kardashian
London-Inspired Sporty Campaigns
Nike Presents the Pulse of London Campaign Honoring the City
Bike-Connected Smartwatch Apps
The Peloton Watch App Uses the Google Wear OS Watch as a Sensor
Mobile Workout Advent Calendars
Shimmy's iPhone Workout Advent Calendar Supports Healthy Habits
Fitness-Tracking Smart Rings
The Ultrahuman Ring Helps Track Health-Related Information
Summer-Ready Luxe Sporty Fashion
The New Fendi Active Basketball Series Readies for Summer
Athlete-Backed Menstruation Campaigns
#SportYourPeriod Addresses Menstruation Stigma in Sports
Unsubscribing Activity Campaigns
Unsubscribe for Sports Challenges Canadians to Get Active
Hybrid Health-Focused Smartwatches
Garmin's 'Vivomove Trend' Has Officially Launched
Dynamic Mobile Fashion Games
Tommy Hilfiger Unveils a New Mobile Fashion Game Called FashionVerse
Health-Focused Smart Rings
Samsung Showcases the Galaxy Ring to Track Health Stats
Data-Driven Women's Ultramarathons
lululemon's FURTHER Ultramarathon Includes a Research Program
Trainer-Approved Fitness Trackers
The iTOUCH Air 4 Jillian Michaels Edition is Limited-Edition
Gen Z Sports Apps
Stadium Live is Aiming to Entice Gen Z Consumers with Immersive Experiences
Personalized AI Workouts
SmartGym Uses AI to Create Personalized Workout Plans
Gamified Sleep-Tracking Applications
Nintendo's Pokemon Sleep Encourages Healthy Sleep Patterns
Exercise-Focused Gaming Apps
The Smart 5min x Suika Game is Entertaining and Beneficial
Health-Monitoring Activewear Fabrics
This Fabric Sensing System is Integrated with Electrodes
Activity-Tracking Watch Upgrades
The New MyFitnessPal Updates Allows Users to Track Workouts
Elevated Contemporary Sportswear Lines
Admiral Sporting Goods Co. Re-Interprets Classic Designs
Entertaining Micro Workout Apps
The 'Baseline' Smartphone Workout Game App Sets Up Good Habits
On-the-Go Audio Workouts
Obé On the Go Supports Screen-Free Movement
Mixed Reality Workout Classes
FitXR Slam Has Over 1,000 Classes Available
App Workout Expansions
Peloton Announces Brand Relaunch, App Tiers and Peloton Gym
Fitness Tracking Smartwatch Tech
Powered by Polar is Releasing to a Series of Smartwatches
Active Lifestyle Retailer Ranges
The Sports Edit on M&S Now Features Reebok and Puma
Motivational Push-Up Apps
Pushup Quest Makes Push-Ups More Engaging
Metabolism-Tracking Fitness Rings
Ultrahuman Uses M1 Patches in the New Fitness Ring Wearable
Personalized Fitness Plan Smartwatches
The Amazfit Active Smartwatch Has a BioTracker PPG Sensor
Wearable Performance Trackers
The Cityplay Tracker Helps with Improving Overall Technical Skills
Mobile HIIT Games
'Run Legends' is Part of Talofa Games' Mission of Making Healthy Games
Dedicated Mobile Fitness Apps
SilverSneakers GO Helps Older Consumers Stay Fit in 2024
Health-Centric Smart Rings
The Circular Ring Helps Users Better Understand their Overall Health
Hyper-Local Gym Ads
GymBox's Made for London Life Ads Juxtapose City Living and Gym-Going
Wearable Health-Management Sunglasses
The 'iSportWear' from 'ITRI' Monitors Physiological Data
Virtual Game Tourism Campaigns
Cape Town Launches a Virtual Game for a New Tourism Campaign
Superhero-Guided Workout Apps
This App Uses 'Marvel' Comic Storylines to Enhance Your Workouts
Free Gym Weddings
Blink Fitness is Helping Couples Tie the Knot on Valentine's Day
Football Fan Smartwatches
The Hublot Big Bang e FIFA World Cup Qatar 2022 is Celebratory
Cycle-Syncing Wellness Apps
28 Provides Insights & Guidance for the Four Menstrual Phases
Comprehensive Fitness Apps
Elevate Your Cozy Cardio with Strava: Beyond Fitness Tracking
Smart-Designed Fitness-Tracking Wearables
Xiaomi Unveils Its Latest Smart Band 8
Active Entertainment Systems
Nex Playground Gets People Moving at Home
Advanced Mini Fitness Trackers
The Samsung Galaxy Fit3 Has a 1.6-Inch AMOLED
Accessible Fitness-Focused Smartwatches
The Moto Watch 70 Tracks Sports and More
Personalized Fitness Plans
Obé's Personalized Approach to Fitness is Flexible and Adaptive
COVID-Monitoring Health Apps
Visible Launches an Activity-Tracking Platform to Track Long COVID-19
Inclusive Children's Apps
Pok Pok Offers Culturally-Specific Content for Global Audiences
Body-Scanning Wellness Subscriptions
Zozofit 2.0 Introduces Body Shape Scanning via a Smartphone
Virtual Personal Trainers
Jamie's Fit Uses AI To Improve Health and Wellness For Anyone
Sports Event Virtual-Reality Apps
Meta Quest Launches Xtaduym with the Help of VBVR Tech
AI-Inspired Hotlines
Evolve's "AI" (Activity Inspiration) Hypeline Helps People Try New Things
Holistic Fitness Trackers
WayFit is a Wellness App That Caters to Individual Fitness Journeys
Hormone-Focused Women's Health Apps
The 28 App Redefines Women's Health with Cycle Syncing
Female-Focused Walking Challenges
Strava's 'Hot Girl Walk United' Supports Women in Motion
Wearable Gaming-Focused Technology
Team Singularity Partners with Technology Brand GamerTech
Stigma-Reducing Period Brands
August Relies on Playful and Wholesome Branding
Senior-Focused Exergames
Ludica Health's 'LudoFit' Helps Adults Maintain Strength and Balance
Betting-Ready Sports Apps
Apple's Latest Sports App Streamlines Scores and Stat Viewing
AR-Based Video Games
Graffity, Qualcomm, and Nreal Launch Two New Augmented Reality Games
Athlete-Backed Yoga Gear
CorePower Yoga And Venus Williams Unite to Launch Performance Activewear
Game Creature-Themed Apparel
The Pokémon Company Unveils a New Apparel Collection in the UK and US
Outdoor Activity Challenges
L.L.Bean is Inviting People Outside for Mental Health Awareness Month
Esports Wearable Sponsorships
Oxygen Esports is Renewing its GamerTech Partnership
Mixed-Reality Treasure Hunts
EE is Kicking Off Its Inaugural Game Day with a Special Treasure Hunt
Mobile Esports Events
Tribe Gaming Partners with Samsung for a Mobile Gaming Event in Las Vegas
Health-Focused Esports Initatives
IESF Partners with FitGMR for the World Esports Championships
Virtual STEM Fieldtrips
Panasonic, Katie Ledecky & Discovery Education Spotlight STEM Innovations
Progress-Tracking Gym Apps
GymTracker is The Ideal App For Independent Training
Comprehensive Fitness Apps
JustLift Monitors and Tracks Fitness Goals
Fitness Booking Platforms
People Can Book Anytime of Virtual or Online Class Through GymNet
Heart-Rate Monitoring VR Headsets
Meta Quest is Now Able to Sync their Workouts on Phones
Mental Health Branding Initiatives
L.L.Bean Digitally Detoxed for Mental Health Awareness Month
Animated Sleep-Tracking Mobile Games
The Pokémon Sleep Feature Will Be Arriving Later this Summer
Relaxed Interactive Mobile Games
Nintendo and Niantic Join Forces on the Pikmin Finder Game
Workout Guide Streaming Services
Nike Training Club Will Soon be Available on Netflix
AI-Powered Workout Support
IronIQ Provides Real-Time Feedback, Training, and Workout Plans
Fitness-Focused Sport Headphones
These Creative Outlier Headphones Come in Two Models
Gamified Martial Arts Apps
Martial Profile Offers a Personalized Fitness Journey
Integrated Streamed Sports Platform
Roku Launches a New Sports-Centric Content on the Home Screen