Category
World
Hosted Leisure
Trend cluster
Category
Cartable
Occupation
The rising satellite employee population is targeted with portable innovations.
5.5
Trend score
Trend
What is the Cartable Occupation trend?
Cartable Occupation: A desire to work in a formalized fashion regardless of locale is still palpable amidst the virtual dot com and freelance workforce. A rise in products and services that cater specifically to the travelling or satellite employee is placing an increased emphasis on filling the void created by a loss of formality. As more brands offer more virtual employment options, the rise in hotel office spaces, public communal workspaces and vehicles designed for productivity will continue to cater to the newly created demographic.
Trend themes
Themes within the Cartable Occupation trend
Three behaviours holding the trend together01
Portable Workspaces
In response to the rise of traveling and virtual employees, portable workspaces are being designed to cater to the need for formality and structure.
02
Laptop Docking Stations
Laptops are being transformed into desktops with docking stations that allow for easy connections when at home or in the office.
03
Compact and Mobile Devices
Devices are becoming smaller and more mobile, providing users with the same functionality as larger and more traditional devices.
Industry implications
What the Cartable Occupation trend means for industry
Where the trend changes the playbookFor
Office Furniture
Designers can create unique and innovative office furniture that caters to the needs of traveling and virtual employees, such as portable desks and all-in-one workstations.
For
Luxury Accommodations
Luxury hotels can offer amenities such as high-end portable workspaces and suites with state-of-the-art technology to attract high-paying business travelers.
For
Technology
Technology companies can create compact and mobile devices that provide the same functionality as traditional devices, catering to the need for portability and versatility.
Trend signals
Trend signals for Cartable Occupation
Trend score 5.5 out of 10, from popularity 77%, activity 81%, freshness 8%.
Popularity77%
Activity81%
Freshness8%
Audience
70%Men
30%Women
- Gen Alpha (not a primary audience)
- Gen Z
- Millennial
- Gen X
- Boomer
Market
North America
Europe
Asia-Pacific
Evidence
Examples of the Cartable Occupation trend
6 featured examples from May 16, 2013 to Jan 15, 2014CategoryAutos
Egg-Shaped Mobile Workspaces
The Mini Egg House is the Perfect Office for Those on-the-Go
Creating innovative and custom-built mobile offices for professionals on-the-go.
CategoryTech
All-in-One Laptop Stations
The LandingZone PRO Turns a Portable Computer into a Desktop
The Consumer Electronics industry can capitalize on creating more innovative docking solutions for laptops.
CategoryTech
Palm-Sized Projecting Computers
The Solo Remote Access Device Contains the Knowledge of a Laptop
Consumer electronics companies could integrate miniature projectors and advanced gesture recognition systems into their devices, like smartphones and laptops, which could appeal t…
CategoryWorld
$28,000 Hotel Suites
The Mandarin Oriental in New York Has Unveiled the Suite 5000
High-end hotel chains can leverage their brand and services to create an exclusive and extravagant experience for their most high-value customer segment.
CategoryLuxury
$60,000 Folding Desks
The Coffre a Lutrin Folding Desk Folds Your Wallet Wide Open
The Coffre a Lutrin folding desk is a perfect example of the type of luxury, high-end furniture that can cater to the demands of high net worth individuals.
CategoryArt & Design
Sleek Retro School Desks
This Retro Bureau Has a Clever Hydraulic Soft Close System
Disruptive innovation opportunity: Incorporate retro design elements and innovative features to create unique furniture pieces that cater to changing consumer tastes.
