The November 2022 cosmetic round-up spotlights a variety of new launches in the beauty space, as well as some holiday-specific capsules.
HipDot revolutionized the eyeshadow space with the Eyecons Sculpted Pigments, the first ever 3D eyeshadow innovation—and an excellent stocking stuffer. Lush, on the other hand, answered consumer demand by reimagining five of its iconic scents into candles.
In the high luxury category, ISSEY Miyake celebrates its 30th anniversary with an alluring fragrance and an extremely elegant bottle.
In terms of branding, the November 2022 cosmetics round-up spotlights a Colourpop x Snitchery collaboration and clé de peau's Holiday Beauty Collection. The former presents a cosplay-backed cosmetic capsule that is certainly an unconventional marketing strategy. The latter delivers the epitome of luxury and jewel-like aesthetic integrity. For its 2022 beauty capsule, clé de peau partnered with Parisian jewelry designer Elie Top.
- Gen Z
- Gen Alpha
- Millennial (primary audience)
- Gen X (primary audience)
