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Top 30 Commercial Trends in March

From ASMR Beer Ads to Language-Unifying Tutorials

— March 24, 2019 — Marketing
These March 2019 commercial trends range from ASMR beer ads to language-unifying tutorials that aim to connect people around the globe with the help of translation technology. Released during Super Bowl 2019, Google's '100 Billion Words' commercial spotlights the tech giant's multilingual translation service and aims to unite the world through its platform. Another Super Bowl standout is 'The Pure Experience' commercial by Michelob which stars Zoe Kravitz. Featuring whispers and soft sounds, the ASMR (autonomous sensory meridian response) ad takes advantage of the social media craze which aims to relax and calm those watching.

Another branded example of ASMR marketing LYNX's Shower & Shave Series which aims to take viewers on a sensory journey.

A series of divergent fashion ads are other March 2019 commercials to note and include Balenciaga's Spring 2019 campaign which incorporates 90s sci-fi imagery that is reminiscent of cult film The Matrix, along with Diesel's 'Be a Follower' ad which pokes fun at influencer culture while encouraging its consumers to be themselves without worrying about others' perception of them.
6.3
Score
Popularity
Activity
Freshness
30
Esteem-Boosting Hair Anthems
Esteem-Boosting Hair Anthems
Kelly Rowland 'Crown' Was Created in Collaboration with Dove
<
29
Event-Hijacking TV Series Ads
Event-Hijacking TV Series Ads
Jordan Peele's Twilight Zone Trailer Interrupts the Super Bowl
<
28
Heartwarming Teleservice Commercials
Heartwarming Teleservice Commercials
Verizon's The Coach Who Wouldn't Be Here Ad Touches Hearts
<
27
Spicy Tortilla Chip Commercials
Spicy Tortilla Chip Commercials
Doritos' Now It's Hot Commercial Features a New Catchy Song
<
26
Carefree Affordable Fashion Ads
Carefree Affordable Fashion Ads
The Joe Fresh 'Free Your Fresh' Campaign Boasts Spring 2019 Styles
<
25
Countrywide Restaurant Campaigns
Countrywide Restaurant Campaigns
Michelin-Starred Chefs Turned Sweden Into 'The Edible Country'
<
24
Getaway Beer Campaigns
Getaway Beer Campaigns
Labatt Blue Citra's Campaign Shows 'Feral Millennials' Exploring Nature
<
23
Lengthy Record-Breaking Ads
Lengthy Record-Breaking Ads
This Old Spice Commercial Breaks the Guinness World Record for Length
<
22
Subtle Celebrity-Featuring Commercials
Subtle Celebrity-Featuring Commercials
Charlie Sheen Teases His Rep in This Planters Commercial
<
21
Ad-Friendly Pop Culture Mashups
Ad-Friendly Pop Culture Mashups
KFC's New Colonel Sanders — RoboCop, Protects a Secret Recipe
<
20
TV Series-Themed Beer Ads
TV Series-Themed Beer Ads
HBO and Budweiser Collaborate on a Super Bowl Commercial
<
19
Stigma-Fighting Cannabis Ads
Stigma-Fighting Cannabis Ads
The New Normal Explores Cannabis Use and Was Directed by Spike Jonze
<
18
Branded Travel ASMR Videos
Branded Travel ASMR Videos
National Rail's 27-Minute Video Takes Listeners on a Relaxing Journey
<
17
Language-Unifying Commercials
Language-Unifying Commercials
Google's 100 Billion Words Ad Brings the World Together
<
16
Pop Art-Inspired Burger Ads
Pop Art-Inspired Burger Ads
Burger King's Super Bowl Ad Uses 'Andy Warhol Eating a Hamburger'
<
15
Branded ASMR Tutorials
Branded ASMR Tutorials
LYNX's Shower & Shave Series Offers an Informative, Sensory Journey
<
14
Cute Inclusive Swimsuit Designs
Cute Inclusive Swimsuit Designs
The Ashley Graham x Swimsuits For All Collab Boasts Retro Vibes
<
13
Everyday Entrepreneur Campaigns
Everyday Entrepreneur Campaigns
GoDaddy's 'Make the World You Want' Shows Influential Customers
<
12
Thriller-Themed Skincare Ads
Thriller-Themed Skincare Ads
A New Olay Commercial is Set to Run During the Super Bowl
<
11
ASMR Beer Commercials
ASMR Beer Commercials
The Pure Experience by Michelob Ultra Elicits a Sensory Response
<
10
Sultry Underwear Parody Ads
Sultry Underwear Parody Ads
James Corden Offers a Hilarious Take on Calvin Klein's Latest Ad
<
9
Sleep-Themed Nightclub Ads
Sleep-Themed Nightclub Ads
IKEA's The Nightclub Celebrates Sleep-Filled Nights Over the Club Scene
<
8
Female-Empowering Dating Commercials
Female-Empowering Dating Commercials
Bumble's The Ball is in Her Court Ad Stars Serena Williams
<
7
Celebrity-Modeled Underwear Campaigns
Celebrity-Modeled Underwear Campaigns
Calvin Klein's Our Now Campaign Features Retro Aesthetics
<
6
Sci-Fi-Inspired Luxe Fashion Campaigns
Sci-Fi-Inspired Luxe Fashion Campaigns
This Balenciaga Campaign Taps 'The Matrix' for Inspiration
<
5
Edgy Frozen Food Commercials
Edgy Frozen Food Commercials
The Devour Frozen Food Commercial Plays on the Idea of Food Porn
<
4
Anti-Influencer Fashion Campaigns
Anti-Influencer Fashion Campaigns
Diesel's 'Be a Follower' Campaign Depicts Influencer Antics
<
3
Celebrity-Cameo Soda Commercials
Celebrity-Cameo Soda Commercials
Pepsi's More Than OK Super Bowl Ad Features Cardi B and Lil Jon
<
2
Female-Centric Empowering Sports Ads
Female-Centric Empowering Sports Ads
Nike's 'Dream Crazy' Campaign is Proud and Motivational
<
1
Egg-Inspired Mental Health Ads
Egg-Inspired Mental Health Ads
Hulu Taps the World_Record_Egg for a Positive Super Bowl Message
<