Top 100 Cosmetics Trends in August

From Time-Based Body Lotions to Compostable Fragrance Caps

— August 27, 2023 — Fashion
The August 2023 cosmetics round-up showcases some unique formulations, as well as some advancements in marketing, sustainability, and digital content creation.

The new B-Goldi Bright by Drunk Elephant stands out for its highly effective formula that promises to make skin stronger and improve one's complexion. The product features a blend of niacinamide, diglucosyl gallic acid, and mulberry leaf extract. For individuals with sensitive skin looking to alleviate skin irritation, Black-owned beauty and skincare company Sade Baron boasts The Eczema Care Set. This kit includes hypoallergenic, steroid-free, and dermatologist-tested formulas.

In the realm of technological innovation, the August 2023 cosmetics round-up calls attention to Shu Uemura's limited-edition stickers with micro NFC. The stickers provide access to three interactive augmented reality filters, ideal for digital content creation.
7.2
Score
Popularity
Activity
Freshness
96
Lightly Exfoliating Moisturizers
Lightly Exfoliating Moisturizers
The Palo Plum Algae Overnight Treatment is Packaged in Aluminum
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95
Skincare-Based Luminizers
Skincare-Based Luminizers
This Brightening CC Luminizer Boasts 96% Skin-Caring Ingredients
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94
Dewy Self-Tanning Mists
Dewy Self-Tanning Mists
Dolce's Self-Tanning Mist is the Go-to for a Streak-free Application
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93
Alluring Sandalwood Body Lotions
Alluring Sandalwood Body Lotions
Sade Baron's Velli Sandalwood Dewy Body Lotion is Nourishing
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92
Caribbean Superfood Skincare
Caribbean Superfood Skincare
Sweet July Skin Nourishes Skin with Papaya, Guava and Soursop
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91
Hydrating Floral Brightening Serums
Hydrating Floral Brightening Serums
Botanic Pretti5 Fuses TCM with Western Tech
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90
Moisture Retention Finishing Powders
Moisture Retention Finishing Powders
The CLE Cosmetics Hydro Blot Loose Powder Won't Dry Out Skin
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89
Pimple-Fading Beauty Products
Pimple-Fading Beauty Products
Dermalogica's Post-Spot Fix Addresses Hyperpigmentation Concerns
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88
Instantly Hydrating Gel Moisturizers
Instantly Hydrating Gel Moisturizers
This Moisture Cream Boosts Barrier Function in Just an Hour
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87
Science-Backed Facial Duos
Science-Backed Facial Duos
The Instafacial Collection Rejuvenates Skin with "Power Molecules"
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86
Nourishing Mascara Primers
Nourishing Mascara Primers
Too Faced's Eyelash Primer Adds Extra Length and Nourishment
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85
Smoothing Makeup Primers
Smoothing Makeup Primers
Elate Beauty’s Prep Priming Serum Delivers a Strong Dose of Hydration
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84
Clean Ingredient Exfoliating Masks
Clean Ingredient Exfoliating Masks
Omy Laboratoires' Tri-Exfoliating Face Mask Helps with Melasma
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83
Everyday Hydration Skincare Products
Everyday Hydration Skincare Products
Gemini Beauty is Introducing Four New Products
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82
Hydrating Face-Tanning Mists
Hydrating Face-Tanning Mists
Dolce Glow's Acqua Hydrating Face Mist is Known as Self-Tanning Water
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81
Hybrid Beauty Events
Hybrid Beauty Events
SEPHORiA: House Of Beauty Can Be Experienced in Person & Virtually
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80
Super-Hydrating Skin Tints
Super-Hydrating Skin Tints
Hourglass' Veil Hydrating Skin Tint Boosts Moisture Levels by 52%
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79
Naturally Derived Body Washes
Naturally Derived Body Washes
California Naturals' Body Wash Features Saw Palmetto & Blue Lotus
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78
Lightweight All-In-One Serums
Lightweight All-In-One Serums
Introducing Daybird's Multitasking Tinted Serum, Moisturizer, & SPF
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77
Superwomen-Themed Lipsticks
Superwomen-Themed Lipsticks
ShikSona Beauty Unveils 'Empowering Work Hard, Play Hard' Collection
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76
Creamy Clay Masks
Creamy Clay Masks
Hero Cosmetics' Cleansing Clay Mask Doesn't Leave Skin Tight or Dry
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75
Solstice-Inspired Cosmetic Collections
Solstice-Inspired Cosmetic Collections
Elate Beauty Launched the Solstice Collection on June 21st
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74
Peony-Infused Skincare
Peony-Infused Skincare
Rola Skin's Clean, Gentle Formulas Feature Korean Peony Extract
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73
Carrot Moisture Masks
Carrot Moisture Masks
Byroe's Golden Carrot Overnight Relief Mask Boosts the Suppleness of Skin
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72
Eczema-Targeted Skincare Kits
Eczema-Targeted Skincare Kits
Sade Baron's Eczema Care Set is Fragrance-free and Hypoallergenic
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71
Viral Vanilla Lip Balms
Viral Vanilla Lip Balms
The rhode Vanilla Peptide Lip Treatment is Inspired by a Limited Release
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70
Replenishing Illuminating Serums
Replenishing Illuminating Serums
Drunk Elephant's B-Goldi Bright Drops Fortify the Skin
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69
Plant-Powered Skincare Discovery Kits
Plant-Powered Skincare Discovery Kits
Province Apothecary’s Discovery Kit Gives Consumers a Taste
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68
Comprehensive Eye Makeup Kits
Comprehensive Eye Makeup Kits
Rinna Beauty Boasts a Trio of Iconic Eye Kits for Any Occasion
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67
Minimalist Luxury Beauty Brands
Minimalist Luxury Beauty Brands
Rabanne is Venturing into Beauty with Sleek, Simplified Essentials
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66
Hydrating Thermal Water Serums
Hydrating Thermal Water Serums
The Uriage Thermal Water H.A. Booster Serum Revitalizes and Plumps
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65
Haute Fashion House Soaps
Haute Fashion House Soaps
The Céline Haute Parfumerie Soaps Come in Four Fragrances
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64
Spot-Fading Jelly Serums
Spot-Fading Jelly Serums
Lion Pose is on a Mission to Democratize Dermatology
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63
Shade-Finding Foundation Sets
Shade-Finding Foundation Sets
Haus Labs' At-Home Discovery Sets Help Shoppers Find Their Shade
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62
Soft Foaming Cleansers
Soft Foaming Cleansers
Ilia's Soft Foaming Cleanser Features a Hydrating Sugar Complex
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61
Prebiotic Micellar Precleansers
Prebiotic Micellar Precleansers
Dermalogica's Micellar Prebiotic Precleanse is Nourishing
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60
Love-Inspired Liquid Blushes
Love-Inspired Liquid Blushes
Moira Cosmetics Boasts the Love Steady Liquid Blush Collection
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59
Superhero-Branded Silicon Rings
Superhero-Branded Silicon Rings
The DC Collection from Enso Rings Features The Justice League
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58
Next-Generation Long-Wear Mascaras
Next-Generation Long-Wear Mascaras
The 5D Whip Lift Waterproof Mascara is Easy to Wear
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57
Guava-Infused Hand Creams
Guava-Infused Hand Creams
Trader Joe’s Guava Ultra Moisturizing Hand Cream is Summer-Ready
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56
Bump-Smoothing Body Lotions
Bump-Smoothing Body Lotions
Kopari's Deeply Moisturizing Lotion Reduces Rough Patches and KP
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55
Time-Based Body Lotions
Time-Based Body Lotions
1HOUR—AFTER is a First-of-Its-Kind Body Care Company for Athletes
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54
Virtual Tanner Try-Ons
Virtual Tanner Try-Ons
Bondi Sands' Virtual Try-On Experience Finds Perfect Self-Tan Shades
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53
Travel-Friendly Oral Care Kits
Travel-Friendly Oral Care Kits
RiseWell's Travel Size Bundle is a Four-Piece Oral Care Set
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52
Plant-Powered Skincare Boosters
Plant-Powered Skincare Boosters
Active Blast is a Transformative, First-to-Market Collagen Booster
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51
Milky Bi-Phase Mists
Milky Bi-Phase Mists
Beekman 1802's Milk Shake Has One Phase for Hydrating and Another for Toning
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50
Beneficial Skincare-Inspired Cleansers
Beneficial Skincare-Inspired Cleansers
These CeraVe Products Support Dry and Acne-Prone Skin
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49
Sustainable Laundry Detergent Sheets
Sustainable Laundry Detergent Sheets
Spot Detergent Sheets Have No Parabens or Phosphates
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48
Multi-Sensory Skincare Exhibitions
Multi-Sensory Skincare Exhibitions
The SK-II SECRET KEY HOUSE Spotlights the Power of PITERA
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47
Multi-Functional Milky Sunscreens
Multi-Functional Milky Sunscreens
Savor Beauty's Radiance Sun Milk is Versatile
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46
Unconventional Jackfruit Fragrances
Unconventional Jackfruit Fragrances
Dodo Jackfruit Edition Was Inspired by an Extinct Bird
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45
Weightless Gel Moisturizers
Weightless Gel Moisturizers
Cerave's Ultra-Light Gel Moisturizer Instantly Soothes & Hydrates
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44
Gemstone-Inspired Marbled Lipsticks
Gemstone-Inspired Marbled Lipsticks
The Marble Color Lipstick Adds Color & Skincare with a Swipe
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43
Dessert-Like Lip Masks
Dessert-Like Lip Masks
Jelly Ko's Gelato Glaze Lip Mask is Deliciously Hydrating
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42
Facial Massage Tools
Facial Massage Tools
The Lymphatic Brush Promotes Lymphatic Drainage in the Face
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41
5-in-1 Firming Moisturizers
5-in-1 Firming Moisturizers
SKIN AT WORKS' Time Keeper Reduces Wrinkles in Fewer Steps
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40
Tulip-Infused Cleansing Jellies
Tulip-Infused Cleansing Jellies
Bloomeffects' Royal Tulip Cleansing Jelly Tube Works Like an Oil
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39
Immersive Cleanser Pop-Ups
Immersive Cleanser Pop-Ups
CeraVe Cleanser Playland Shares the Fun of Facial Cleansing
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38
Hydrating Almond Body Mists
Hydrating Almond Body Mists
L'occitane En Provence Boasts the New Almond Delightful Body Mist
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37
Topical Skin Supplements
Topical Skin Supplements
THE PILL Shares the Benefits of Skincare Layering in a Bottle
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36
Hands-Free LED Lip Masks
Hands-Free LED Lip Masks
The DRx SpectraLite LipWare Pro Boosts Collagen & Smooths Fine Lines
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35
Clear Sun Serums
Clear Sun Serums
Naked Sundays Created a First-of-Its-Kind 100% Clear SPF50 Sun Serum
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34
Clean Neurocosmetic Skincare
Clean Neurocosmetic Skincare
Justhuman's Clean Products Deliver Results Fast
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33
Cereal-Scented Nail Polishes
Cereal-Scented Nail Polishes
The Nails.INC x Froot Loops Collection Smells Sweet & Fruity
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32
Invisible Sunscreen Sticks
Invisible Sunscreen Sticks
Live Tinted's Hueguard is Clean, Clear Solid SPF Solution
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31
Gold-Infused Body Oils
Gold-Infused Body Oils
Kopari's Golden Aura Body Oil Features Firming, Smoothing Pure 24K Gold
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30
Empowering Doll Fragrances
Empowering Doll Fragrances
Barbie Eau de Parfum is a Fun and Uplifting Scent
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29
AI Skin Type Detectors
AI Skin Type Detectors
Perfect Corp.'s Skin Type Detection Accurately Determines Skin Type
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28
NFC-Enabled Face Stickers
NFC-Enabled Face Stickers
Shu Uemura's Limited-Edition Stickers Create Digital Content
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27
Customizable Cosmetic Stacks
Customizable Cosmetic Stacks
Subtl's Stak 2.0 Makes a Whole Makeup Routine Palm-Sized
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26
Blemish-Targeting Spot Treatments
Blemish-Targeting Spot Treatments
Fade Away by Bubble Skincare Addresses Painful, Inflamed Pimples
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25
Microbiome-Friendly Vegan Sunscreens
Microbiome-Friendly Vegan Sunscreens
Melixer Vegan Air Fit Sunscreen Contains Reed & Kale Extracts
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24
Problem-Solving Skincare
Problem-Solving Skincare
Prequel is a Dermatologist-Developed, Solution-Focused Skincare Brand
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23
Water Cream Moisturizers
Water Cream Moisturizers
Bubble Skincare's Cloud Surf Rebalances Skin & Minimizes Pores
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22
Targeted Body Care Oils
Targeted Body Care Oils
Bushbalm's Soothing Body Care Oils Tackle Bumps, Ingrown Hair & More
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21
Caffeinated Color-Changing Blushes
Caffeinated Color-Changing Blushes
Espressoh's Transparent Glassy Blush Reacts to the pH of Skin
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20
NYC-Inspired Nail Polishes
NYC-Inspired Nail Polishes
The Sally Hansen Xtreme Wear Concrete Jungle Collection Has 10 Shades
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19
High-Performance Clean Skincare
High-Performance Clean Skincare
Hyphen Makes Environmentally Friendly Multi-Benefit Skincare
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18
Mood-Enhancing Soaps
Mood-Enhancing Soaps
Dr. Squatch's Limited-Edition Soaps Gently Exfoliate
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17
One-Swipe Mascaras
One-Swipe Mascaras
The 1 Coat Wow! Extra Volumizing and Lifting Mascara Delivers Instant Results
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16
Clean Firming Serums
Clean Firming Serums
Goop's Youth-Boost Peptide Serum is Backed by a Plastic Surgeon
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15
Sensitive Skin Exfoliating Serums
Sensitive Skin Exfoliating Serums
Herbivore Botanicals Recently Introduced Milky Way
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14
Invisible Acne Spot Treatments
Invisible Acne Spot Treatments
The Truly Targeted Acne-Clearing Solution is a "Liquid Patch"
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13
Intimate Sheet Masks
Intimate Sheet Masks
Bushbalm Created a Skin-Caring Soothing Mask for a Sensitive Region
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12
Painterly Gourmand Fragrances
Painterly Gourmand Fragrances
Sweet Almond Blossom Was Created with the Van Gogh Museum
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11
Potato-Infused Skincare Peels
Potato-Infused Skincare Peels
Beekman 1802's Rapid Resurfacing Milk Facial Has Potato Pulp Extract
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10
Mushroom-Infused Solid Cleansers
Mushroom-Infused Solid Cleansers
DamDam's Snow Mushroom Salt Cleanser Pairs with a Cornsilk Mitt
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9
Decadent Body Scrub Bars
Decadent Body Scrub Bars
Butter & Me Makes Indulgently Scented Dessert-Like Exfoliating Body Bars
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8
Glow-Boosting Sunscreen Serums
Glow-Boosting Sunscreen Serums
RMS Beauty's SuperNatural Radiance Serum Protects & Corrects
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7
Bio-Enhanced Skincare Ranges
Bio-Enhanced Skincare Ranges
Orveda's Signature Products are Powerful and Effective
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6
Hands-Free Acne Treatments
Hands-Free Acne Treatments
FaceGym's Acne Light Shot is an LED Device for Clear Skin
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5
Virtual Video Call Makeup
Virtual Video Call Makeup
Microsoft Teams Video Calls Now Offer Maybelline Virtual Makeup
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4
Teeth-Brightening Glosses
Teeth-Brightening Glosses
Hismile's Glostik Tooth Gloss Reflects Light to Make Teeth Appear Whiter
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3
Sensorial Shower Foams
Sensorial Shower Foams
Sundae's Whipped Shower Foams Come in Decadent Scents Like Chocolate
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2
Children's Program Nail Polishes
Children's Program Nail Polishes
The Sally Hansen x Sesame Street Collection is Nostalgic
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1
AI-Powered Skincare Devices
AI-Powered Skincare Devices
The Tri-Light +SABI AI Uses Data to Enhance Users' Skincare Routines
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