Replenishing Illuminating Serums

Drunk Elephant's B-Goldi Bright Drops Fortify the Skin

Drunk Elephant's newest launch is coming soon in the form of B-Goldi Bright Drops that make skin stronger and brighter. This illuminating serum gives skin a luminous golden finish without sparkle or glitter, all the while boosting clarity and radiance with replenishing ingredients.

Niacinamide offers skincare benefits such as improving skin texture, reducing the appearance of fine lines and wrinkles, and helping to even out skin tone and diminishing the appearance of hyperpigmentation. In this new Drunk Elephant product, there's a blend of niacinamide, diglucosyl gallic acid and mulberry leaf extract to tackle hyperpigmentation, dark spots and post-breakout spots.

These versatile drops are ready to be added to other oils, serums and creams for an instant glow and brightening benefits.

Skin Brightening Serums
Disruptive innovation opportunity: Developing advanced brightening serums that utilize novel ingredients for more effective results.
Multifunctional Skincare Products
Disruptive innovation opportunity: Creating versatile skincare products that can be easily incorporated into existing beauty routines for added benefits.
Natural Ingredients for Hyperpigmentation
Disruptive innovation opportunity: Using natural ingredients to develop hyperpigmentation solutions that are safe and effective for all skin types.

Sectors Adopting This

Beauty and Cosmetics
Disruptive innovation opportunity: Introducing innovative skincare products to cater to the growing demand for effective and diverse beauty solutions.
Personal Care
Disruptive innovation opportunity: Expanding the personal care market by offering advanced skincare products that meet consumers' specific needs.
Wellness and Self-care
Disruptive innovation opportunity: Tapping into the wellness and self-care industry by providing products that promote healthy and radiant skin.
SCORE
6.1 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 75%
Activity 90%
Freshness 18%