Ideas
Explore the world's #1 largest database of ideas and innovations, with 464,003 inspiring examples.
Trend Reports
Discover why 1,245 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 317,959 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,245 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 317,959 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,217 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 464,003 cutting edge ideas.

Top 100 Fashion Trends in July

From Exclusive Convenience Store Apparel to Bold Frog Purses

— July 15, 2023 — Fashion
These July 2023 fashion trends range from surrealist frog purses to convenience store merchandise collections.

JW Anderson's surrealist-inspired Frog Clutch bag is a notable example, featuring detailed craftsmanship, made with 3D printing technology. The Fall/Winter 2023 accessory showcases a hyper-realistic aesthetic with shades of green and yellow, including lifelike eye detailing. Amidst global environmental and political challenges, this product speaks to the rising consumer demand for whimsy and escapism. It reflects the longing for moments of joy and is the epitome of fun over function.

Other standouts include the 7-Eleven 7/11 Birthday Collection, which commemorates 96 years of the iconic convenience store. This example speaks to a growing consumer demand for niche branded merchandise, while strengthening brand support from a loyal following.
8.6
Score
Popularity
Activity
Freshness
100
Sporting Culture-Inspired Streetwear
Sporting Culture-Inspired Streetwear
La Martina Drew Inspiration from Sports for the Field 85
<
99
Stylish UPF Clothing
Stylish UPF Clothing
Claudent Combines Sun Protection with Ultra-Stylish Sensibilities
<
98
Elevated Streetwear Imprints
Elevated Streetwear Imprints
Vans Just Revealed Its OTW Imprint, Launching in Early 2024
<
97
Sleek Sporty Platform Boot
Sleek Sporty Platform Boot
adidas Launches a New Superstar Boot with a Slightly Raised Base
<
96
Upcycled Tutu Couture
Upcycled Tutu Couture
Aelis FW23 Repurposes Tutus from the Paris Opera
<
95
Vintage-Inspired Minimal Clothing
Vintage-Inspired Minimal Clothing
Sean Wotherspoon Unveils a Vintage Gap Collection
<
94
Space Force-Inspired Timepieces
Space Force-Inspired Timepieces
MICROMILSPEC Launches a New Watch Inspired by the U.S. Space Force
<
93
Animal-Patterned Textural Footwear
Animal-Patterned Textural Footwear
WACKO MARIA Presents Collaborative Wallabees with Clarks
<
92
Skate Fashion Runway Shows
Skate Fashion Runway Shows
ERL Presents its First-Ever Runway Show for the SS24 Season
<
91
Haute Handcrafted Jewelry Collections
Haute Handcrafted Jewelry Collections
The Piaget Metaphoria Collection Features 52 Pieces
<
90
Functional Fashionable Camera Straps
Functional Fashionable Camera Straps
Seam Straps Have a High-Quality, Handmade Construction
<
89
Travel-inspired Sophisticated Fashion Collections
Travel-inspired Sophisticated Fashion Collections
Lemaire Debuts the Spring/Summer 2024 Capsule
<
88
Durable Water-Resistant Jewelry
Durable Water-Resistant Jewelry
Flaire & Co.'s Line Features Tarnish-Free & Hypoallergenic Designs
<
87
Collaborative Cycling Capsule Collections
Collaborative Cycling Capsule Collections
The Rapha x Shrimps Collection Revolves Around Cycling
<
86
Student-Designed Runway Shows
Student-Designed Runway Shows
The Kingston School of Art Put on a Futuristic Fashion Show
<
85
French Aerobatics Timepieces
French Aerobatics Timepieces
The Bell & Ross BR 03-92 Patrouille de France is Celebratory
<
84
Online-Exclusive Bridal Collections
Online-Exclusive Bridal Collections
Rodarte Bridal is Available on Luxury Stores at Amazon
<
83
Adaptable Blurring Lipsticks
Adaptable Blurring Lipsticks
Charlotte Tilbury's Airbrush Flawless Boasts Powder-Blur Technology
<
82
Complexion-Illuminating Primers
Complexion-Illuminating Primers
The Liquid Super Loaded Sheer Illuminator Soothes & Hydrates
<
81
Crisp Re-Imagined Tennis Shoes
Crisp Re-Imagined Tennis Shoes
PUMA and NOAH Have Come Together to Release the PUMA Star
<
80
Sophisticated Menswear Fashion Lines
Sophisticated Menswear Fashion Lines
Neil Barrett Stuns Audiences with the Core Codes Capsule
<
79
Medical Boot-Representing Footwear
Medical Boot-Representing Footwear
Rick Owens Continues to Grab Attention with the Walking Boot
<
78
Affordable Designer Eyewear
Affordable Designer Eyewear
Specsavers & Alex Perry Collaborate on a Fashionable Eyewear Line
<
77
Tinted Lip-Plumping Compounds
Tinted Lip-Plumping Compounds
U Beauty Debuted Three New Shades of Its Award-Winning Product
<
76
Powerful Oil-to-Foam Cleansers
Powerful Oil-to-Foam Cleansers
Dermalogica's Oil-to-Foam Total Cleanser Boasts Dual Benefits
<
75
Indigo-Detailed Lifestyle Sneakers
Indigo-Detailed Lifestyle Sneakers
New Balance Presents a Mood Indigo Colorway of the 576 Shoes
<
74
Celebratory Convenience Store Apparel
Celebratory Convenience Store Apparel
The 7-Eleven 7/11 Birthday Collection Commemorates 96 Years
<
73
Court-Ready Dynamic Basketball Shoes
Court-Ready Dynamic Basketball Shoes
The Jordan Luka 2 Sneaker Model Gets a Space Hunter Palette
<
72
Bedazzled Beverage Jewelry
Bedazzled Beverage Jewelry
7-Eleven Created a Sparkly Slurpee Jewelry Collab with King Ice
<
71
Brand History-Honouring Capsules
Brand History-Honouring Capsules
Vans and WP Collaborate on a Head-to-Toe Fashion Collection
<
70
Y2K Butterfly Swimsuits
Y2K Butterfly Swimsuits
Londre Bodywear Introduces the Reversible Blue Butterfly Minimalist Suit
<
69
Caribbean Couture Fashion Collections
Caribbean Couture Fashion Collections
BITTER Delivers a Playful Spring/Summer 2024 Capsule
<
68
Retinol-Infused Body Lotions
Retinol-Infused Body Lotions
The Youthbomb Body 360° Repair Concentrate Fights Signs of Aging
<
67
Arachnid Art Deco Timepieces
Arachnid Art Deco Timepieces
The Nivada Grenchen Antarctic Spider is Subtle Yet Sophisticated
<
66
Chic Solar-Powered Timepieces
Chic Solar-Powered Timepieces
The NIXON Time Teller Solar Watch Comes in Four Color Options
<
65
Reinvented Normal Clothing Silhouettes
Reinvented Normal Clothing Silhouettes
Hed Mayner's Spring/Summer 2024 Boasts Unexpected Detailing
<
64
All-Paper Perfume Boxes
All-Paper Perfume Boxes
Ffern’s Made-to-Order Fragrances are Packaged in Biodegradable Boxes
<
63
Sustainable Joint Outdoor Capsule
Sustainable Joint Outdoor Capsule
Norse Projects and adidas Join Forces on a Capsule
<
62
Pastel Pink Suede Sneakers
Pastel Pink Suede Sneakers
The New Balance 580 Sneaker is Getting a Pink Makeover
<
61
Hair Loss-Focused Haircare
Hair Loss-Focused Haircare
XYON Health Boasts a Line of Over-the-Counter Hair Loss Solutions
<
60
Collaboration Clog Boot Designs
Collaboration Clog Boot Designs
The Huckberry x Crocs Classic Western Boot is Durable and Comfy
<
59
Sophisticated Summer Fashion Collections
Sophisticated Summer Fashion Collections
Ten C's Spring/Summer 2024 Capsule Features Bright Colors
<
58
Rubber Foundation Plaster Sneakers
Rubber Foundation Plaster Sneakers
AIREI Joins Forces with ASICS on a Repurposed ASICS GT-2160
<
57
Action Movie Eyewear Designs
Action Movie Eyewear Designs
The Oakley ECLP23 Eyewear Was Created with Tom Cruise
<
56
Science-Led Skincare Ranges
Science-Led Skincare Ranges
Marks & Spencer Launched Its First Own-Brand Skincare in Seven Years
<
55
Movie-Inspired Nail Polishes
Movie-Inspired Nail Polishes
The OPI x Barbie the Movie Collection Includes Nine Fantastic Shades
<
54
Frog-Resembling Luxe Clutch Bags
Frog-Resembling Luxe Clutch Bags
JW Anderson Presents a Frog Clutch Bag for the FW23 Season
<
53
Athlete-Inspired Sneaker Colorways
Athlete-Inspired Sneaker Colorways
WNBA Star A'ja Wilson Gets Her Own Custom Nike Cosmic Unity 3
<
52
Color-Focused Vintage Sneakers
Color-Focused Vintage Sneakers
New Balance Introduces New Tonal Variations of the 997 Silhouette
<
51
Nostalgic Luxury Sleepwear
Nostalgic Luxury Sleepwear
The Barbie x Karen Mabon Collection Shares Stylish Retro Prints
<
50
QSR-Branded Slides
QSR-Branded Slides
The Taco Bell x Crocs Collection is Exactly What You Need for Summer
<
49
Perforated Breathable Mesh Footwear
Perforated Breathable Mesh Footwear
The adiFOM Climacool Shoes have an Eco-Friendly Shell
<
48
Vintage-Inspired Gentleman Fashion
Vintage-Inspired Gentleman Fashion
John Alexander Skelton Os Inspired by the British Woodlands
<
47
Tribute-Paying Skincare Releases
Tribute-Paying Skincare Releases
Yves Rocher Celebrates the Anniversary of Its Monoï Collection
<
46
Luxury Laundry Detergent Kits
Luxury Laundry Detergent Kits
The Laundry Sauce Signature Package is Exotically Scented
<
45
Advanced Golfer Smartwatches
Advanced Golfer Smartwatches
The Garmin Approach S70 Has Over 43,000 Preloaded Courses
<
44
Ethereal Scandinavian Fashion Collections
Ethereal Scandinavian Fashion Collections
Acne Studio Emphasizes a Bright Color Palette for SS24
<
43
Unrestricted Wearable Cooling Vests
Unrestricted Wearable Cooling Vests
The CHILLSWIFT Ultra Light Ice Cooling Vest Holds Gel Packs
<
42
Energetic Stacked Running Sneakers
Energetic Stacked Running Sneakers
New Balance Presents the FuelCell SuperComp Trainer v2
<
41
Elevated Explorer Sneakers
Elevated Explorer Sneakers
Canada Goose Debuts the 'Glacier Trail' Silhouette in High and Low-Tops
<
40
Machined Aluminum Sunglasses
Machined Aluminum Sunglasses
Porsche Design Sunglasses P´8951 Ltd. Edition are Lightweight
<
39
Blendable Jelly Eyeshadows
Blendable Jelly Eyeshadows
Dear Dahlia's Jelly-Like Eyeshadows Blend for a Soft-Focus Effect
<
38
Experimental Shoe Collections
Experimental Shoe Collections
CAMPERLAB Releases Highly Irregular Footwear Designs
<
37
Commemorative Aquatic Timepieces
Commemorative Aquatic Timepieces
The OMEGA Summer Blue Watches Celebrate the Seamaster
<
36
Nighttime-Inspired Romantic Menswear
Nighttime-Inspired Romantic Menswear
Emporio Armani Embraces Luxe Elegance in New Capsule
<
35
Lawn Care Sneakers
Lawn Care Sneakers
The Ultimas by Cub Cadet Were Thoughtfully Designed for Mowing the Lawn
<
34
Limited-Edition Make-Up Bundles
Limited-Edition Make-Up Bundles
This Cheekbone Beauty Bundle Boasts the Brand's Boldest Products
<
33
Eco Personalized Skincare
Eco Personalized Skincare
Omy Laboratoires' Refillable Personalized Skincare is the World's First
<
32
Self-Adjusting Ventilation Jackets
Self-Adjusting Ventilation Jackets
The Nike Run Division Aerogami Jacket Keeps Joggers Comfy
<
31
Stylish Durable Sneakers
Stylish Durable Sneakers
Converse Announces New Collaboration with A-COLD-WALL*
<
30
Cartoon-Themed Makeup Collections
Cartoon-Themed Makeup Collections
The Alice in Wonderland x wet n wild Collection is Playful
<
29
Sporty-Influenced Streetwear Capsules
Sporty-Influenced Streetwear Capsules
Off-White Celebrates Jordan Brand with New Capsule
<
28
Pulsating Acne Treatment Devices
Pulsating Acne Treatment Devices
The 'Espada 2' Uses Blue Light Therapy & Sonic Pulsations
<
27
Submarine-Inspired Watches
Submarine-Inspired Watches
The Shinola Sea Creatures Skeleton Dial Features Ocean-Bound Plastic
<
26
Luxe Folding Sunglasses
Luxe Folding Sunglasses
The Oliver Peoples x Brunello Cucinelli Folding Sunglasses are Pocketable
<
25
Eight-in-One Travel Packs
Eight-in-One Travel Packs
The Hypath Transformer Adventure Backpack Transitions With Ease
<
24
Elegant Menswear Fashion Collections
Elegant Menswear Fashion Collections
Wales Bonner's SS24 Highlights adidas Collaboration
<
23
Safety-Focused Shoe Designs
Safety-Focused Shoe Designs
Vans Vault Launches Sneakers with Built-In Ankle Guards
<
22
Woman-Owned Eco Totes
Woman-Owned Eco Totes
Digital Avenue is a Woman-Founded Spunky Tote Bag Brand Based in Toronto
<
21
Dainty High-Femme Swimwear
Dainty High-Femme Swimwear
Frankies Bikinis Goes for a Feminine Swimwear Aesthetic for Summer
<
20
All-in-One Luxury Serum Solutions
All-in-One Luxury Serum Solutions
Olay Launched the Super Serum, Boasting a Lightweight Formula
<
19
Sentimental Jewelry Brands
Sentimental Jewelry Brands
Gnoce's Jewelry Line Emphasizes Personal Expression
<
18
Surfer-Inspired Sustainable Swimwear
Surfer-Inspired Sustainable Swimwear
Outerknown and Seea Launch a New Swim Collection
<
17
Luxury Smartwatch Models
Luxury Smartwatch Models
The Latest TAG Heuer Connected Wearables Come in Two Options
<
16
Progressive Fabrication Footwear
Progressive Fabrication Footwear
Assa Studio Limited Launches the Evolve Footwear Capsule
<
15
Recyclable Mono-Material Footwear
Recyclable Mono-Material Footwear
The Moncler Trailgrip 3D is Aesthetically Pleasing
<
14
All-Pink Accessory Collections
All-Pink Accessory Collections
The ALDO x Barbie Collection Has Accessories in Hot Pink Hues
<
13
Playful Doll-Themed Cosmetics
Playful Doll-Themed Cosmetics
NYX Cosmetics x Barbie Was Inspired by the Forthcoming Movie
<
12
Collaborative Technical Footwear
Collaborative Technical Footwear
Nicole McLaughlin Launches a Merrell 1TRL Collaboration
<
11
Mountaineer-Inspired Urbanite Knapsacks
Mountaineer-Inspired Urbanite Knapsacks
The hardgraft Berg Rucksack is Elegantly Crafted
<
10
AI-Powered Skincare Quizes
AI-Powered Skincare Quizes
Omy Laboratories Boasts Skincare That is Tailored to One's Needs
<
9
Pink-Adorned Fashion Lines
Pink-Adorned Fashion Lines
Forever 21 & Mattel Collaborate on the Next Forever 21 x Barbie Line
<
8
Speed-Increasing Running Shoes
Speed-Increasing Running Shoes
The On Cloudboom Echo 3 Has Helion HF Hyperfoam Technology
<
7
Nostalgic DIY-Inspired Denim
Nostalgic DIY-Inspired Denim
The Levis 501® 90s Patchwork Women's Shorts Boast Intricate Detailing
<
6
Flexible Fitness Footwear
Flexible Fitness Footwear
The Nike Free Metcon 5 is Ready for Intense Workouts
<
5
Power-Capturing Backpacks
Power-Capturing Backpacks
The COOPH HelioFlex Has a Modular Construction and Charges Devices
<
4
Buildable Bracelet-Style Multitools
Buildable Bracelet-Style Multitools
The MODL Infinity Tool 2.0 Has a Tough, Tactical Construction
<
3
Discreetly Intelligent Timepieces
Discreetly Intelligent Timepieces
The G-SHOCK MOVE DWH5600 Tracks Heart Rate and More
<
2
Hyper-Ruggedized Digital Timepieces
Hyper-Ruggedized Digital Timepieces
The G-SHOCK Mudmaster GW-9500 Has a Bio-Based Resin Case
<
1
Augmented Negative Display Watches
Augmented Negative Display Watches
This Modified Casio AE-1200 Digital Watch is Ultra-Chic
<