7-Eleven recently gave its iconic Slurpee frozen drink a fresh new logo and cup design, collaborated on a song with rapper Flo Milli and released a jewelry collaboration with streetwear and accessories designer King Ice. There are four designs in the branded capsule jewelry collection, an OG 7-Eleven logo pendant, as well as the new Slurpee design on a necklace, a keychain, and a car weight. All of these special 7-Eleven designs sport 14-karat gold and the cups highlight the accentuated "S" with white gold.
Fortunately for 7-Eleven rewards members, additional themed necklaces, rings, bracelets, and a chain valued at $2,500 will be up for grabs exclusively to them for a limited time this summer.
Key Themes Behind This Trend
- Branded Collaborations
- Brands partnering with jewelry designers to create unique and exclusive collections.
- Personalized Branding
- Customized jewelry featuring iconic logos and designs for brand enthusiasts.
- Luxury Fast Food Merchandise
- High-end jewelry collections inspired by popular fast food brands.
Where This Applies
- Fast Food
- Fast food chains collaborating with jewelry designers to create branded merchandise.
- Fashion Accessories
- Fashion brands creating jewelry collections with iconic logos and designs.
- Luxury Retail
- Luxury retailers offering exclusive and high-end jewelry collaborations with popular brands.
