Plant-Powered Skincare Boosters

Active Blast is a Transformative, First-to-Market Collagen Booster

FaceGym's Active Blast is a first-to-market smart collagen booster that's made with purified vegan collagen and clinically proven to dramatically strengthen and plump the skin. With age, the amount of collagen that the body produces naturally begins to decrease and this skincare solution derived from fermented yeast is individually freeze-dried into spheres to preserve the potency and integrity of the formula.

To use this freeze-dried skincare innovation, consumers are meant to activate the product with the brand's Hydro-Bound hyaluronic acid + niacinamide serum. The vegan collagen spheres will dissolve, and the boosted skincare can be applied to clean, damp skin morning or night.

As a means of encouraging people to see the results this product produces—renewal in just seven days and total transformation in 28 days—FaceGym is hosting the #FACEGYM28DAYCHALLENGE.

Smart Collagen Boosters
The first-to-market smart collagen booster is a disruptive innovation opportunity in the skincare industry.
Freeze-dried Skincare
The individually freeze-dried skincare innovation presents a disruptive innovation opportunity in the skincare market.
Renewal Challenges
Hosting renewal challenges like the #FACEGYM28DAYCHALLENGE creates a disruptive innovation opportunity to promote product results.

Industries Being Reshaped

Skincare Industry
The skincare industry can benefit from the disruptive innovation of smart collagen boosters and freeze-dried skincare.
Beauty Industry
The beauty industry has the potential to incorporate the disruptive innovation of freeze-dried skincare.
Marketing Industry
The marketing industry can leverage renewal challenges as a disruptive innovation opportunity to promote skincare products.
SCORE
4.1 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 62%
Activity 42%
Freshness 18%